aimClear Announces Agency Partnership with Leading Analytics Firm

Today we are pleased to announce that aimClear has become a partner agency with ClickTracks an industry leading web analytics solutions provider. ClickTracks serves up deep, insightful, and actionable analysis of your web site’s organic and paid search marketing results. We believe it’s the best solution available today for cutting edge traffic analysis cross-segmented by user […]

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User Generated Media Can Blow the Hell Out of Your Brand.

With the proliferation of user generated media beginning to saturate sites like YouTube brands can’t count on control anymore. The question is what to do about it. Real like a Heart Attack Like it or not YouTube users create commercials for brand products every day in droves. The commercials, which are sometimes negative, bastardize and […]

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Summer SEM Intern Positions @ aimClear

Duluth, Minnesota search marketing firm and publisher of aimClear Search Marketing Blog seeks paid summer interns. We are interested in applicants with any of the following skills: content writing, graphic design, statistical analysis, web development. Preference will be given to applicants adept in social media like YouTube, StumbleUpon, MySpace, Digg, Reddit, Del.icio.us, Twitter, Netscape, Facebook, […]

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Content Sourcing, the New SEO

“Content sourcing” means creating channeled mechanisms to facilitate the output of predictable and valuable recurrent content.  Out of all the challenges companies face as they embark on advertising, PR, and marketing online jihads, the need to source content creation is ubiquitous. This post examines the content sourcing riddle and offers tips to begin the flow. […]

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What is an RSS Feed Anyway?

I doubt I am in the minority today when I say I use and rely on the internet regularly throughout the day.   Going online to find my news, weather, and entertainment has become the primary method in which I stay current in my work and personal life.  There’s never enough time keep current with the […]

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Moving at the Speed of Google

Last week Google announced a number of changes, initiatives, and features that impact webmaster and marketers’ thinking for both paid and organic search. The world of search moves at dizzying speed. Here’s a summary of Google’s announcements, some of which already are having a significant impact on SERPs (search engine results pages) this morning. Paid: […]

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Advertising Agencies and SEM, Part 2

Agencies Need Search. We live in a world where organic and paid search marketing outperforms many other channels. If an advertising agency does not have a dedicated search department or a serious strategic relationship, it’s not always possible to do a 100% job for their clients. This post continues a series of articles aimed directly at […]

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Does Yahoo Filter SERPs for Social Media Criticizing Yahoo?

Are Yahoo organic search results honest when it comes to social media criticizing Yahoo? We’ll ask the question in SERP screen captures. On April 5th we posted an article critical of Yahoo Small Business Hosting to the Search Engine Watch Forum (Alexa 1342 with significant page rank). The post was in regard to a difficult […]

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Advertising Agencies and SEM, Part 1

If you pay attention to seminar speakers (and anecdotal chatter) it’s quite obvious that many advertising agencies are grappling with (and feeling threatened by) the ubiquitous evolution of search marketing.  The new Internet marketing is about a constant stream of recurrent content published on SEO savvy platforms. The days of set it and forget it static […]

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