Posted by Marty Weintraub on September 29th 2007 in Content, Web 2.0, WordPress
aimClear gets daily cold calls from confused businesses that are losing ground. The stories are eerily similar. “We used have high Google rankings”, “Why do Internet Yellow Pages rank above us for the name of our company?”, and “What are all these maps, videos, and news stories?”`
The answer is easy. Universal search and third party verticals are wreaking havoc on those unfortunates who didn’t adapt and evolve. A surprising amount of businesses have absolutely no idea that nearly half the websites in the world have blog-like tools which connect them to each other, RSS aggregators, social communities, the media, and modern link building communities.
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Posted in Content, Web 2.0, WordPress | 14 Comments »
Posted by Marty Weintraub on August 9th 2007 in Analytics, WordPress
Lot’s of our favorite blogs use WordPress. This very useful little list of URL exclusions is used to exclude non-marketing WordPress traffic from analytics reports, whatever package you use.
For those uninitiated readers (future-analytics-warriors): by default modern analytics packages exclude requests for graphics and robots. (Remember the difference between hits and unique visitors 
). Well, there are other types of “hits” which also do not qualify as marketing traffic-file types, like flash elements and admin pages which comprise WordPress back end and plug calls. Tuning the exclusion list can mean the difference between self-congratulatory, inflated, and less accurate analytics…and getting an actual read of your true marketing traffic.Read the rest of this entry »
Posted in Analytics, WordPress | 2 Comments »
Posted by Marty Weintraub on May 30th 2007 in Blogging, WordPress
Here are some highlight’s from this weeks SU WordPress buzz, with links to each reviewer’s SU profile.
Weblog Tools Collection & Blog Archive & Announcing Wordpress Pl…
scorpion68a
Interesting competition. It seems that we are going to improve our plugins collection.
Introducing ProSense: An Adsense Ready SEO Wordpress Theme
VladTheAffiliate From the page: “Featuring built-in ad units with optimized placement and blending, ProSense�s broad design scheme makes it easily suitable for a wide variety of niche topics or content types.”
WPDesigner WordPress Themes & So you want to create WordPress theme…
rockyourbody
Wordpress theme designRead the rest of this entry »
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