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Category SES San Francisco

Atone For Your Email Sins: 11 Quick Tips To Edify & Enlighten From #SESSF

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Welcome back to aimClear blog for our final piece of coverage from SES San Francisco 2013! It’s been quite a ride this year, and we’ve just got one question left: How do you ensure delivery, drive double-digit conversion, and engage your consumer across multiple channels? Those desperate for answers congregated to Deliver, Engage, Transact: 11 Absolutes… Read More

Email Marketing  /  SES San Francisco

Determining Big Data Best Practices at #SESSF 2013!

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Welcome back to aimClear’s continuing coverage of #SESSF 2013! On our last day of the event, we talked data (BIG data!) in the discussion panel, How to Determine Business Objectives with a Data-Driven Approach. The panel members consisted of Chris Kerns, director of analytics at Mass Relevance, Brennan Carlson, senior vice president of product and strategy… Read More

SES San Francisco

Bringing Sexy Back To Your Content Strategy: Actionable Tips From #SESSF Day Two

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Welcome back to aimClear’s continuing coverage of #SESSF 2013! After a stimulating day-two keynote with Patrick Thomas and surprise guest, Matt Cutts, talking tough calls on content this morning, it was a seamless transition for those who stuck around for Driving Value from Earned Media through Quality Content. Read on for actionable tips and best… Read More

Content  /  SES San Francisco

Creating Sound Search Policies: Tough Calls From Google #SESSF Keynote Day Two

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Welcome back to #SES San Francisco coverage, day two! Let’s begin our coverage today with this morning’s keynote address, Design Your Own Search Engine: Lessons from Tough Calls on Content at Google, presented by Patrick Thomas (@pthomas1620), policy specialist at Google and Matt Cuts (@mattcutts), software engineer guru and head of the Webspam team at… Read More

SES San Francisco

YouTube vs. Instagram vs. Vine! Mastering Video Platforms at #SESSF

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Welcome to aimClear’s coverage of SES San Francisco! As we continue with coverage of Day 1 here in San Fran, we gained quite the scoop as this session drew the crowd together for Secrets of Mobile Video: YouTube & Instagram & Vine, Oh My! Saddle up, and prepare yourself for some beefy mobile video takeaways.… Read More

Mobile Video  /  SES San Francisco