Archive for the ‘Seminars’ Category

#140conf: Falling In Love With The Real-Time Web

Posted by Lauren Litwinka on April 15th 2010 in Seminars, Social Media | 5 comments

Are you attending the #140conf next week? Ping me. We’ll hug. #140conf is described as “a platform for the worldwide twitter community to: listen, connect, share and engage with each other, while collectively exploring the effects of the emerging real-time internet on business.” But takeaways extend well beyond what one learns at #140conf events. Read on for the inside skinny. Read the rest of this entry »

Repent Ye Landing Page Sinners! Thine Baby is Ugly

Posted by Manny Rivas on April 8th 2010 in Seminars | 4 comments

“Your baby is ugly.” What an endearing way to kick-off a presentation, right? Tim Ash’s session Seven Deadly Sins of Landing Page Design Optimization: The Definition guide to Testing and Tuning Conversions at eMetrics Canada 2010 had the audience engaged from start to finish and well into post-delivery.

So what did he mean when he referred to your baby as an “ugly, ugly little misshapen munchkin?” And how did these claims that “every parent is delusional, viewing their baby as beautiful” translate to landing page optimization? The point was: we all have the same biased, rose-colored view of our web marketing program. Tim is here to advise against this unrealistic view. Read the rest of this entry »

PubCon & Las Vegas, Faces, Places & Lobster Tails

Posted by Marty Weintraub on November 12th 2009 in Seminars | 1 comment

roomsigns

PubCon is a whirling dervish, a collage of kindred spirits, sites, sounds, intensive learning and hyper-techno-geeks. All of this is hyperbolic stew mashed up with a healthy heaping of Las Vegas kitsch & killer eats.  Here are some snapshots to capture a portion of the frenetic ultra-vibe. Read the rest of this entry »

The Sweet Symmetry in Online Consumerism

Posted by Merry Morud on August 12th 2009 in Consumer Behavior, Seminars, Social Media | Be the first to comment!

Photo-of-SES-SJ-09

Ah, SearchEngineStrategies San Jose- so this is where Summer has been keeping the sun and warm weather?

I knew yesterday’s keynote would be extremely well covered in search industry media, so my boss (Marty) suggested that I spend the evening to  ponder  Clay Shirky’s keynote, “Here Comes Everybody,” prior to my blogging.  He charged me to offer my take on Clay’s social and economic impact theories, from the perspective of a  relatively new marketing professional, entering our industry as an aimClear social media team member.

Read the rest of this entry »

SMX Advanced, Search Epicenter on Elliot Bay

Posted by Marty Weintraub on June 2nd 2009 in Seminars | Be the first to comment!

DSCN4417.JPG
Creative Commons License photo credit: ArtBrom

Greetings from the Bay Auditorium, Bell Harbor International Conference Center Seattle Washington. There’s an amazing array of search geniuses and enough charismatic personalities for Vegas. The harbor air smells industrial and natural beauty overwhelming, it’s 7:30 AM and sold-out SMX Advanced 2009 is firing up! Read the rest of this entry »