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Today’s the day, ladies and gents! The first episode of aimClear’s PPC Rockstars will be streaming straight from WebmasterRadio.FM into your ears this afternoon at 3pm Eastern, 2pm Central. Tune in today as your host with the most, Marty Weintraub (@aimClear), sits down with aimClear’s own Manny Rivas (@mannyrivas) and PPC-pal Joe Kerschbaum (@joekerschbaum), VP over at… Read More
Tune in to Webmasterradio.fm and hear yesterday’s interview. David Szetela and I described a reputation management crises we handled for a client together, that tallied 32 million targeted “emergency PR” Google pay per click impressions for less than 4K. We had a client with a bad “problem-word.” The nasty verbiage also existed in annoying permutations… Read More
Paid Marketing / Podcast / PR
Tune in to Webmsterradio.fm for this week’s edition of PPC Rockstars, featuring advertising expert David Szetela’s interview with me. David and I discussed social PPC, a quickly emerging content network hybrid which will soon become an important component of your paid search marketing mix.
Did you know that you can shove the entire transcript of a podcast into the ID3 tag of a media file? Need an immediate full-contact tutorial on podcast production and SEO? These and other powerful tools were divulged in Podcast & Audio Search Optimization during Search Engine Strategies New York. On a whim I ducked… Read More
