Our team handles hundreds of digital marketing case studies every year. We know when to honor conventional wisdom & blaze radically new trails… whatever it takes to achieve attributable conversion.
With seventeen years of industry experience under his belt, it’s an understatement to say Thom Craver knows what’s up with the World Wide Webz. Currently working as Web and Database specialist for the Saunders College of Business at Rochester Institute of Technology, Thom’s responsible for all Web and social presences. From client consulting to guest lecturing at […]
More analytics mavens are becoming aware of Woopra, a relatively inexpensive software package, available on the web and as a desktop application. Woopra is best known for its gorgeous daily dashboard (pictured above) and extremely useful real-time analytics features (below). For this post, we’ll use the desktop application. What’s less known are Woopra’s killer KPI […]