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Author Molly Ryan

Molly Ryan

 

Start With Content: The Holy Matrimony of PR & Marketing

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Public relations and marketing have more often than not acted as separate entities. On the one hand, marketing folks work hard to drive winning conversions and generate leads while the PR team works to increase visibility by telling the company’s story, garnering interest through media placements and helping monitor and protect the brand’s reputation. However,… Read More

Content

aimClear Joins Inc. Magazine & Bing For Multi-City Webmaster Roadshow!

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aimClear is thrilled to have joined the partnership of Bing and Inc. Magazine for the 2014 Bing Webmaster Roadshow, a SEARCH + SOCIAL interactive event set in four major U.S. cities this summer. The Roadshow, which kicks off this Thursday, June 19, in Chicago, aims to help small companies with their online marketing initiatives and overall future of… Read More

Bing  /  Inc.500/5000

Be a Social Pro! How to Manage & Implement the Ultimate Content Calendar Strategy at #SMX Social

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Welcome back to more of aimClear ‘s SMX Social coverage! Day two of SMX Social was just as eventful (if not more) than day one. Folks were a bit Vegas tired (if you know what we mean) but still eager to learn. We had the pleasure of sitting in on an excellent session in the AM… Read More

Content  /  Research  /  SMX  /  Social Media

Empower Your Brand! Mastering the Art of Facebook Strategy at #SMX Social

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Welcome back to aimClear’s coverage of SMX Social, the “social” conference of Search Marketing Expo! We made it to the beautiful Aria Resort & Casino just in time to catch a session on Winning Fans & Boosting Facebook Engagement, featuring Karianne Stinson, Director at Mediabrands Publishing and Shelly Kramer, Founder and Chief Imagination Officer at V3… Read More

SMX  /  Social Media Marketing

Building A Strong, Strategic Content Calendar: Tips For Scalable Success

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Do you handle community management for your client or company? Do you manage a blog or run a public relations program? If you’re in charge of any sort of content and/or social marketing strategy – and if your goal is success (duh) – it is absolutely crucial that you develop a content calendar. An effective content strategy… Read More

Content