ARCHIVE

Author Marcela De Vivo

 

The 4-1-1 On B2B Twitter Lead Generation: The John Lee #SMX Social Interview

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Welcome back to aimClear’s coverage of SMX Social! In our final video interview from the conference this year, Marcela interviews John Lee, Managing Partner at Clix Marketing, on using Twitter for B2B lead generation. Twitter Ads has come a long way in the last few years. One of the more recent developments, the Lead Generation… Read More

SMX  /  Twitter

Implementing a Social Media & Content Strategy: The Greg Finn #SMX Social Interview

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Welcome back to aimClear’s coverage of SMX Social! Our video series continues as Marcela interviews Greg Finn, Director of Marketing at Cypress North, on incorporating social media into a digital marketing strategy. Greg discusses the importance of establishing goals with clients as a first step in the process to implementing a successful social media strategy;… Read More

Content  /  SMX  /  Social Media Marketing

Twitter Advertising: It’s All About the End User! The Audie Chamberlain #SMX Social Interview

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Welcome back to aimClear’s coverage of SMX Social! Just in time for Thanksgiving, we’re sharing our final video interviews from last week’s conference in Las Vegas before Turkey Day rolls around. This time, our very own Manny Rivas, Online Advertising Director at aimClear, interviews Audie Chamberlain, Social Marketing Director at Move, Inc. on Twitter advertising. During… Read More

SMX  /  Twitter

Content Amplification Dissected: The Steve Hammer #SMX Social Interview

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Welcome back to aimClear’s coverage of SMX Social! We may be back in Minnesota, but we’re still on a social high from all the hard core facts, strategies and overall best practices we encountered in Las Vegas. Continuing with our video interview series, Marcela and Steve Hammer, President of Rankhammer, have a frank discussion about… Read More

PPC  /  SMX

Scintillating Pinterest Tips & Strategies for Digital Marketers:The Apu Gupta #SMX Social Interview

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Welcome back to aimClear’s coverage of SMX Social! We had the opportunity to interview so many speakers at SMX Social this year, both old friends and new ones, and we’re ready to share what we discussed with Apu Gupta, CEO and Co-founder of Curalate. As the growth of Pinterest continues to explode, having a strategy… Read More

Pinterest  /  SMX