Author Lauren Litwinka

Lauren Litwinka

Lauren Litwinka was an Online Marketing Account Manager and Publications Manager at aimClear, for approximately 4 years until July 2013.


Enhanced Campaigns? Love Em Or Loathe Em, Kiss Your Sweet $$ Goodbye

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There’s been a lot of chatter and angst amongst marketers since February, when big G announced the Enhanced Campaign Rollout. What’s the bottom line here, the ONE thing marketers need to know about Enhanced Campaigns? Regardless of your personal experience migrating to Enhanced Campaigns, Google’s stock is going up and you’re paying for it. Effectually,… Read More


Next Week! SES Toronto Networking Event Draws Eager Entrepreneur Groups Up North


As aimClear’s conference season gets into full swing, we turn our thoughts to our neighbors to the north who are gearing up for #SES Toronto. Like all SES gatherings, this Canadian installment draws together a vibrant crowd of industry thought-leaders, professionals, and vendors from all walks of the online marketing spectrum. The 2013 show is set to… Read More

SES Toronto

Hats Off To Danny Sullivan, Zenith Social Media Conference Keynoter & Beyond!


♫ Who can turn the world on with his smile? Who can take a nothing day, and suddenly make it all seem worthwhile? Well it’s Danny! And you should know it! ♫ Seriously though. If you’re a part of the online marketing community and you don’t know Danny Sullivan, just get the heck out. Kidding! But for real,… Read More

Interviews  /  Zenith SocialCon

Zenith Social Media Conference! Sneak Peek With Industry BFF Mr. Will Scott


It’s here, it’s here! It’s finally here! Well… almost. This is the week when Duluth will host the Zenith Social Media Marketing Conference, and boy, things are really getting exciting around here. Illustrious guest speakers from around the country will be arriving any minute now to share their top-shelf knowledge, expert advice, hand tips, tactics, and… Read More

Interviews  /  Zenith SocialCon

Zenith Social Media Conference! Behind The Scenes With Joanna Lord, Keynoter


Joanna Lord. What can you say about her? She’s pretty much one of the smartest, sweetest, sassiest gals this side of the Interwebz. Currently serving as CMO of BigDoor, a Seattle startup, her résumé also includes things like independent consultant, entrepreneur, innovator, creator, analyzer, coffee enthusiast (that’s putting it mildly), and borderline insomniac (perhaps attributable to… Read More

Interviews  /  Zenith SocialCon