Author Gretchen Egeberg

Gretchen Egeberg

Whether with clay or ad creative, Gretchen’s hands are always dirty. Gretchen is an Online Marketing Production Specialist at aimClear, where she specializes in Facebook and LinkedIn ads production. From targeting to creative to campaign management and optimization, if it has to do with social ads, Gretchen’s most likely involved.

With no two days being exactly the same, Gretchen credits the search marketing industry as having the perfect balance between business and creative. “There is an overwhelming amount of passion in this line of work,” she says. “People enjoy what they do, they enjoy each other and they work incredibly hard. It’s pretty darn inspiring.”


LinkedIn Ads: The Social Marketer’s Ticket To Amplifying Organic Reach


It’s a beautiful thing– to hit Publish on a totally awesome blog post you worked long and hard on. But smart writers know that even when an article is finalized and put out there for all the world to see, their job is far from over. The next and equally important task is getting the word… Read More

LinkedIn  /  PPC

#SESSF In Review: 27 Must-Read Online Marketing Posts From Around the Web


It seems like only yesterday we were hot-footin’ it to the Moscone Center, eager to get a front row seat, clutching fresh notebooks and sharpened pencils… er, laptops and smartphones, like it was the first day of school. Ok, so it wasn’t that long ago… still, Search Engine Strategies San Francisco 2012 has come and gone, but none… Read More

SES San Francisco

B2B Video In Da House! Essential Techniques & Tips For Success From #SESSF


All right folks. SES San Francisco 2012 has officially come to a close. But not before a final super-informative and entertaining session, Keys to Success with B2B Video. Greg Jarboe, our fun-loving moderator, helped us get to know Leslie Drate, Social Media Team Lead with Cisco and Mark Robertson, Founder of ReelSEO. Greg started things off by promising… Read More

SES San Francisco  /  Video

The New Inbox: Charting The Intersection of Email, Mobile, & Social Marketing @ #SESSF


Welcome back to aimClear’s 2012 coverage of #SESSF! This morning, attendees had the absolute pleasure so sit in on a session called: The New Inbox: The Intersection of Email, Mobile, & Social Marketing. Moderator Sundeep Kapur, Digital Evangelist at NCR Corp introduced us to BrightWave Marketing’s Director of Strategic Services, Jay Jhun, and The VP of… Read More

Mobile Search  /  SES San Francisco

SEO Served #SESSF-Style: Evolving & Timeless Advice For Google, Bing, & Yahoo


Welcome back to aimClear’s coverage of #SESSF 2012! Day 2 started things off with a surprise visit from Google knowledge expert, Matt Cutts! Our breakfast keynote was fueled by truckloads of coffee and breakfast sandwiches to boot! An eager and packed session room welcomed Matt and moderator Mike Grehan, Global VP Content, SES to the stage, where they… Read More

SEO  /  SES San Francisco