B2B PR Specialist Rockstars Need Apply! AIMCLEAR is Hiring
AIMCLEAR is hiring a Senior Account Executive-level PR professional in either our Lowertown St. Paul or Duluth, Minnesota office. Take what you’ve applied in your traditional B2B public relations specialist role and apply it to the digital marketing world. If you’re looking for a workplace that rewards thinking outside-the-box, a fun, storied culture and opportunities […]
Increase PPC Workflow in a Snap! AIMCLEAR‘s Deep in the Sheets (Episode #8)
In this episode of Deep in the Sheets, Megan Demarais, AIMCLEAR SEM Account Manager, recounts 15 Excel hacks that increase PPC workflow. Here’s what you can expect to learn: Automatically sum Network days function (determine how many weekdays in a particular month) “CTRL” “PLUS” Repeating a formula in multiple cells Copying patterns Tabbing between worksheets […]
Social Media Grand Slam! Who You Are, Who You Want To Be
Marty Weintraub, AIMCLEAR Founder & Evangelist, interviews Mark Traphagen, Senior Director of Online Marketing for Stone Temple Consulting, about the proper place in the marketing mix for social media. So often, brands fail at social because they are doing it for the “sake of social media.” As the C-suite asks how their investment in social […]
Visualized Budget Pacing (Episode #7) – AIMCLEAR‘s Deep in the Sheets
Today’s episode of Deep in the Sheets illustrates how to manage and track your budget to ensure ideal pacing throughout any given time frame. Dion Plakos explains how to identify whether you are spending budget too quickly or if you should allocate more dollars throughout any PPC campaign by following this nifty Excel guide. Easily […]
Overcome Social Media Blunders with Grace: AIMCLEAR‘s Ric Dragon #SMX Social Interview 2014
Welcome back to our coverage from SMX Social! Watch as Manny Rivas interviews Ric Dragon, CEO and Co-founder of DragonSearch Marketing, on tips for avoiding social media mishaps. Brands make gigantic mistakes in social media all the time. Ric shares tips for overcoming challenges and disasters AFTER disaster strikes. More often than not, if marketers follow the […]
Balance Ad Messaging with Creativity, Emotion & Data: Takeaways from #adtechNY
Continuing our live coverage from ad:tech New York, Day 2 had us pondering to what extent data should drive advertising. As advertising and technology platforms evolve from planning and buying to content marketing and measurement, creative automation is the next step. By now, we’ve all heard database companies and marketers say that one-to-one addressable messaging […]
Master New Audience Platforms with Storytelling & Authenticity! Notes from #adtechNY
Our team is excited to be in New York for ad:tech, and we’re ready to roam the expo floor and share live coverage right here on AIMCLEAR blog. Have you been following along on Twitter? Get ready for some in-depth overviews of the sessions straight from ad:tech! As we approached the Jacob K. Javits convention center […]
AIMCLEAR‘s #adtechNY Speaking & Live Conference Coverage Agenda!
It feels like we just got back from NYC as our team returned from SMX East. Yep, now AIMCLEAR is headed back to the Big Apple to attend and speak at ad:tech at the Jacob K. Javits Center! We’re pumped to catch up with some old friends and mingle with new ones. ad:tech joins marketing, […]
AIMCLEAR Presents Deep in the Sheets: An Excel-Focused Video Series for PPC Practitioners
A deep understanding of Excel is key to a PPC manager’s ability to view and analyze data in a way that results actionable outcomes. That’s why we’ve created a new web series, Deep in the Sheets, beginning with the first five #TASTY hacks below! For PPC newbies and advanced pros alike, Deep in the Sheets […]
Destination: Las Vegas! AIMCLEAR to Speak at #Pubcon
Fresh off the heels of SMX East, the AIMCLEAR team is jetting off to Vegas for our annual pilgrimage to Pubcon. We’ve been attending Pubcon since 2008, and each year we’re more excited than the last. Pubcon is a digital advertising mecca, and an opportunity to reconnect with old friends and new connections alike. Pubcon […]
