Ready, Set #CloakYoSelf! aimClear To Speak & Spread #HeroConf Love

Posted in Hero Conference, PPC

Coming up in just under two weeks is the annual Hero Conference 2014, a well regarded annual stop on the American PPC conference circuit.

aimClear has spoken at Hero Conference for the past two years, and we’re looking forward to once again sharing our thoughts on the latest online marketing strategies and best practices in Austin from April 28-30. We’ll have a special presence at Hero Conference this year (proud to provide some special swag to keep attendees warm!), and our own Merry Morud, Social Advertising Director at aimClear, will be taking the stage. We’re ready to have some downright, wholesome PPC fun!

So What About The Swag?
All conference attendees will receive a bright blue blanket upon packet pickup, courtesy of aimClear. Now, it may be Spring time in Duluth, but it sure doesn’t feel like it yet. The warmer weather stuck its toe in for a dip, decided it wasn’t quite ready to dive in yet, and left behind winter-like temps. Bah-humbug!

Thus, we have been trying to find ways to keep warm around the office by trying out some of the blankets we’ll be giving to all Hero Conference attendees.


True to our aimClear culture, we decided to have a little fun with the blankets. We like to make the best out of every situation. That’s how this happened:


…and this.




We want to spread the cheer to everyone attending the Hero Conference! Once you pick up your blanket at registration, we’d love it if you would help us kick off the blanket party by tweeting a picture of yo’self with your blanket (either at the conference or outside) using the hashtag #CloakYoSelf! Follow the #CloakYoSelf hashtag throughout the week for a bit of entertainment and shenanigans (this is purely just for fun!).


We imagine things could get pretty interesting if we know some of our friends who’ll be at the conference this year 🙂 Check back on aimClear blog after the conference for a compilation of our favorite blanket photos!

After you tweet us your photo, be sure to attend Merry’s session on:

Monday, April 28 from 2 – 2:45 PM CST

Merry, along with Robert Brady of Righteous Marketing, will be Getting Friendly with Social Advertising (Twitter and LinkedIn).  This session is a must-attend for every marketer looking to attract a larger audience on a more personal level through the social networks. Your audience trusts Twitter and LinkedIn to deliver the information they want , when they want it – learn to use this to your advantage!

Merry will walk attendees through the best practices in targeting to achieve your social marketing goals, share new packaging options for Twitter, overview a case study to showcase real-life scenarios, reveal optimal bidding strategies, and so much more!

We’re proud to participate in the Hero Conference, and we hope you enjoy the blankets and get the opportunity to attend Merry’s session! If you see Merry in Austin, go ahead and say hello 🙂

Now, let’s have some fun and get the #CloakYoSelf parade going. Who’s with us?!


  • Robert Brady

    Looking forward to getting in on this #CloakYoSelf action…but not as much as Merry and I will rock the Twitter & LinkedIn session!