Why Sphinn Matters So Much to Me
It’s been a remarkable year in the search marketing community, none the least of which has been the amazing organic aggregation of SEM types into the Sphinn community. Sphinn’s focused blend of essential search news, commentary, editorial prowess, humor, style, ranting, and skillful moderation provides perspective and camaraderie that transcends “job” and “career.”
Like many, I breathe Sphinn to the point of near distraction. Quite frankly, I love the people. They range from my personal heroes to hotshot rising stars.
SEM Social Media Is Passionate
Sphinn’s such a personal thing for me. It’s a forum to learn, succeed, connect, open up to other views, and screw up. Yes, it’s nearly impossible to dive head strong into social media and NOT screw up. I’m grateful for the privileges of membership, proud of the issues we’ve raised, and appreciative for the support of many. Networking in Sphinn has meant everything to our business, aimClearBlog, and our process of gathering in, evaluating, and assimilating each day’s news.
It’s also been a humbling year of growth for aimClear, replete with amazing clients, new friends, and challenges as search becomes more specialized. Sphinn and the folks all over the world we’ve gotten to know from the SEM community will be my best memories of 2007 because, like the Internet, all other facets (conferences, blogs, news, tech, etc…) are all rolled up into this one awesome gathering place.
To the friends we’ve made on Sphinn, THANK YOU for the honor. To anyone we’ve pissed off, I apologize. To Danny, Michelle, Rob, and the crew, thanks so much for the integrity and balance- I hope you harvest so much loot that you never worry about money.