Charlene Jaszewski

From Camel’s Eyelids to Auto-geolocation: the Future of Mobile and Local Search

Mobile applications and local searches continue to penetrate deeper into the mobile user experience, and exciting developments are on the horizon. Mobile and Local Search: Finding the Way was moderated by Michael Boland, Senior Analyst, The Kelsey Group. Speakers at this Search Engine Strategies seminar all brought knowledge from different corners of the mobile and […]


Critical Context in Analytic Data: Captain Kirk, Mortality Rates & Red Shirts

Matt Bailey, in his lively Search Engine Strategies presentation, “Analytics: Data Into Action,” explained the importance of context in analytic data using the analogy of calculating the mortality rate of the “red-shirts” on Star Trek. This session was moderated by Kevin Ryan, Vice President, Global Content Director, Search Engine Strategies and Search Engine Watch. Analytics […]