Back in our Minnesota offices, Aimclear is humming. The dust has barely settled on our fantabulous 2018 Pubcon experience. Brett, Jeff, Joe, Melissa and the whole Vegas crew outdid themselves, again. 2018 was my eleventh speaking at Pubcon Vegas. This year’s Masters session with colleague and social ecom-wiz Susan Wenograd was a blast and was packed with smart attendees. FYI, Susan and I are doing a full day on paid-social workshop at Pubcon FL upcoming.
And of course, if it’s Pubcon time, saddle up for the US Search Awards! Bazooom! This year Aimclear was shortlisted for both entries, thrilled (with a WOOT) to win our third straight Best Integrated Agency Award. We’re grateful for our genius clients and buttons-bursting proud of the Aimclear team.
Read on for highlights from our entry.
Highlights of Our Entry
To win this agency award, creative drove mind-bending results, even as we mashed up data to measure nearly anything we dream. Zero percent of our revenue came from RFPs, rather clients most often approached already knowing we’re the right agency. Aimclear launched multinational gigs and embedded 3 AC team members at Silicon Valley mega brand. 7 Aimclearians spoke at and keynoted conferences on three continents, 7 workshops, and 20+ sessions in Sydney, Munich, London, San Jose, Vegas, others. Our CEO led a business coalition championing earned sick time whilst CMO joined Tweed Museum of Art board. For the 6th year we hosted Zenith Marketing Conference, donating all proceeds to our local Chamber’s graduate retention program, FUSE.
One case study proved the power of creative and FB’s DCO ad units at great scale, validating Aimclear’s creative variable framework (DCO predecessor). Another client lit up a congressional district with high view-time, tightly targeted reach, manufactured and measured new candidate name search (Google Ads keyword Inventory & Trends data). Our third case study entered launched a super cool and edgy FinTech API tool, from sandbox to full release. This is Aimclear’s 11th US Search Award overall since 2013.
“In the agency’s 11th year, the humans of Aimclear assertively embraced next-gen marketing via classic creative values melded with modern tech, charting our course for this second decade.”
Thanks & More Thanks
Thank you so much to Aimclear’s clients, industry, family and friends. We are lucky to do business in Duluth and St. Paul, Minnesota, so close to nature’s bounty and in the middle of our great nation. To our European relationships, we’re proud to serve you as ambassadors of America and help you kick ass with what we know. To our teams in Duluth, St. Paul, San Fransisco and Richmond, keep on with the mojo. It’s working. You’re the best.