Posted by Lauren Litwinka on January 25th 2011 in Rants, SEM Poetry Slam | 2 comments
Earlier today, we published the second half of 44 Must-See Internet Marketing Conference Speakers– a two-part blog post that paid tribute to industry luminaries who color the conference landscape pretty with smarts, sass, and everything in between. We believe search marketers are among the most beautiful people in the world, and that mini-series was one way to give back to those who give it their all. We also believe that there’s two sides to the conference-speaker-coin, and not everything can be all sunshine and pussy cats… Read the rest of this entry »
Posted in Rants, SEM Poetry Slam | 2 Comments »
Posted by Marty Weintraub on December 17th 2010 in SEM Poetry Slam, Social Media | 2 comments
When it comes to the quaint custom of #FollowFriday, I often wish that tweeps’ recommendations came with explanations, speaking to why I should follow their friends. In that spirit, this post offers my #FollowFriday recommendations for today, Sara Holoubek and Andrew Ecklund, with explanations of why I enjoy their tweets. Read the rest of this entry »
Posted in SEM Poetry Slam, Social Media | 2 Comments »
Posted by Lauren Litwinka on October 27th 2010 in Community Manager, Social Media | 3 comments
When attending industry events (in this case, #SES2010), folks sporting the “Press” badge may tell you that food is a coveted reward. Our proud mission is to churn out quality coverage in a timely manner, and it’s one we take quite seriously. Sacrifices must be made. Sometimes, that sacrifice is breakfast. Sometimes, lunch. So yes, food can become coveted, almost revered. Free food even more so. Cupcakes? We may as well erect a 50 foot shrine.
Perhaps this is the reason why oodles of live-bloggers (as well as general conf attendees & speakers) packed into Mari Luangrath‘s solo presentation, deliciously titled: Shoes, Cupcakes and Social Media: Building an Army of Brand Ambassadors. Or, perhaps they were just super jazzed to soak up the tactics & takeaways sure to be shared in this hour-long social media marketing case study from planet awesome. When we weren’t drooling over the 7 boxes of cupcakes stacked on stage, aimClear live-tweeted this session (via @beebow). Full coverage resides below… Read the rest of this entry »
Posted in Community Manager, Social Media | 3 Comments »
Posted by Lauren Litwinka on April 30th 2010 in Community Manager, Reputation Management, Social Media | 7 comments
Whether you’re talking about sex, singing, or social media, it’s a fact of life: people don’t like to hear they’re “doing it wrong.” But when it comes to tweeting– a communal activity that’s constantly expanding in both significance and scope– how can you define what’s right? Everyone and their mother has an opinion about what it means to “use Twitter correctly,” particularly for businesses. Since Twitter is so versatile, the types of brands who use it so diversified, the debate about right versus wrong becomes more of a quest just to not be an oblivious jackass. Read the rest of this entry »
Posted in Community Manager, Reputation Management, Social Media | 7 Comments »
Posted by Laura Weintraub on October 11th 2009 in Rants, Social Media | 3 comments
photo credit: Nick J Webb
Whether dealing with a Twitter avatar, teenager, office associate you see each day, ex-boyfriend or StumbleTrolls, resorting to ugly name-calling is counter productive. Because social media amplifies physical life and vice a versa, it’s doubly important to be civil.
A review of the daily news and subsequent social media buzz highlights how damaging rhetoric flares between physical and online channels. Read the rest of this entry »
Posted in Rants, Social Media | 3 Comments »
