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Facebook doesn’t just mess around with users regarding privacy. They’ve taken the liberty to effectually raise one of our client’s daily cash expenditures nearly 5X…without asking. Amplifying the confusion of the whole thing is that Facebook did this on a weekend, when they mostly likely know average, responsible marketers are probably not eagle-eying their campaigns. One person might say… Read More
SES Toronto Keynote speaker Tara Hunt is a lovely enigma–part rock star, part trailblazing thought leader and one hell of a Twitter addict (@missrogue). No matter what characteristics you ascribe to Tara, one thing is certain; she’s been hailed as one of the most respected & savvy customer centric online community marketers this side of… Read More
The social Internet is about conversations that propagate virulently and index at various speeds. Twitter, the fastest feed community of all, can be easily leveraged to “proof” marketing concepts for slower social channels the same way SEOs use PPC (pay per click) to prove organic landing pages. Read on for a tactical starting point to… Read More
More and more companies are meeting the sexy social media scene with open & loving arms, and rightfully so. Social media is an easy way for brands to distribute content, openly engage an audience and showcase their charming personality. This SES New York 2009 session will take a look at a few companies on top of their game and the social media tools they use to pimp… Read More
It’s delightful that our favorite social media marketers are so giving. In the daily SEM social content stream we’re all each others’ playground friends, mentors, students, scientists, satirists, freaks and thought leaders. There’s so much to learn from each other in various social channels, to stimulate and further advise content ideas. To me, the most… Read More
