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Tagged ses san jose

B2B Lead Generation Tips & Buying Cycle Notes

[Editor's note: This post is our continued dissemination of content from this week's  SearchEngineStrategies San Jose search marketing conference, where aimClear had 3 correspondents providing our readers notes and articles. The following is from our friend and blogger-associate, Todd Mintz:] It’s not always just about sales…it’s about leads first! This SES San Jose panel offered… Read More

Uncategorized

World Class Contextual Ad Targeting Tips Revealed

It’s Day 4 at SES San Jose and it looks like they saved the best for last. Moderated by Gregg Stewart SVP, Interactive, TMP Directional Marketing, this session looked at Contextual Advertising from two directions: from a publisher’s perspective on how to generate more revenue dollars and also effective tactics for managing contextual campaigns. David… Read More

Paid Marketing

Under the Lens – Ads in a Quality Score World

Moderated by Dana Todd, CMO for Newsforce, Day 3 of SES San Jose found SEM experts discussing how Quality Score has impacted results and how you can impact quality score results.

Paid Marketing

Facebook, Feeds & Microblogging Part Two: The Angry Facebook Guy

This is part two of a post on the session, Facebook, Twitter and Microblogging at Search Engine Strategies San Jose. Catch Part I:Twitter over here. This post talks about Facebook and FriendFeed.

Google  /  Social Media

Facebook, Feeds & MicroBlogging Part One: Twitter

Twitter, Tweets, Twits, Twats? Facebook apps? You’ve heard about Twitter, Facebook and Microblogging in the blogosphere, find out whether it’s worth your time as a business tool, or just a way to bug your friends.

Social Media