aimClear® Search Marketing Blog

Take time to research the overwhelmingly huge list of SEO tools out there, and you’ll quickly see there are hundreds (if not thousands), all sorting the very same data. Some cost arms, legs and sometimes skin off the back, but many are appendage-friendly (free).

This SES Chicago session, succinctly titled “SEO Tools,” was moderated by Sage Lewis, Search Engine Watch Expert & President of SageRock.com Read the rest of this entry »

Day two of SES Chicago had me ducking for cover, as razor sharp tips and tools came flying at me from the “Advanced Keyword Research” session of the PPC track.  This session, moderated by, Ron Jones, Search Engine Watch Expert & President/CEO, Symetri Internet Marketing was about demystifying keyword research.  Read the rest of this entry »

The “We are what we Click: a Conversation With Bill Tancer” session at SES Chicago offered a vital discussion to shed intelligent and practical light into human Internet psyche, through the eyes of two seasoned Search Marketers.

Speakers Bill Tancer (General Manager, Global Research, Hitwise, Author of the book “Click”) and Kevin Ryan (SES Advisory Board Chair and CEO, Motivity Marketing) wasted no time in grabbing the bull by the horns as they asked “How do you bridge the gap between marketers and consumers?” Read the rest of this entry »

Good morning. It’s 1 AM CST, no better time to be posting daily takeaways to continue my SES Chicago coverage. Day 2 sparked discussion surrounding Google’s privacy policy and how to capitalize on viral content.

The Battle of the Browsers: Personalization or Privacy panel featured industry luminaries Chris Sherman, Executive Editor, Search Engine Land, Mike Grehan, Global KDM Officer, Acronym Media and Gary Stein, Director of Strategy, Ammo Marketing. Read the rest of this entry »

I had the pleasure of chatting with Chris Boggs for a few minute in Chicago, aside the  SearchEngineStrategies glitz & glare. A fixture on the international SEM conference speakers circuit and blogger, he’s a well respected practitioner of SEO and paid search.