aimClear® Search Marketing Blog

A new year calls for a new look… at least, that’s what any hot-blooded fashionista will tell you. Here at aimClear, we’re embracing that concept and mapping it to, among other things, our Facebook Marketing Intensive– just in time for it’s one year anniversary, to boot.

Yes, it was one year ago we unveiled our full-day workshop on the stage of #SMX West. The aimClear team is stoked to return to sunny San Jose, armed with an exciting new curriculum brimming with even more hot, juicy, actionable takeaways in a radically revamped agenda. This is one Facebook Marketing Intensive workshop not to be missed.

Mark your calendars for Monday, February 27 if you’re interested in joining the party. Our panel of accomplished international Facebook marketers are ready to rock it from breakfast til happy hour, tackling everything from “free” organic optimization tactics to paid “Facebook Ads” advertising best practices, in-depth demographic research and tips for harnessing Facebook’s massive online community to achieve well-established KPIs.

This is a ticketed event, so be sure to register today for a seat at mama’s table. Read on for a closer look at our newly remodeled workshop agenda, along with descriptions of each crowd-engaging module. Read the rest of this entry »

As fall conference season is upon us and our team prepares to travel the world speaking, blogging and studying (OK… drinking great wine), I can’t help but ruminate on the inspiring array of fantastic established and future thought-leaders with whom aimClear would love to work. Yep, aimClear is hiring passionate marketers and/or seeking to acquire a small PPC/SEO company to join our quickly growing dream-team in Minnesota. This is not just another SEO or PPC job.

Glassy-eyed and Pollyanna, we’ve constructed a list of marketers we would clone, relocate and adopt… given the chance. Sadly, the professionals on this roster are “taken” with jobs they love, and most live in another city. Still, each represents qualities we covet.

If you’re not on the honor roll, that does not mean we don’t think you rock. You probably do rock. For sure there are dozens of other dream-team-members we know about and hundreds of SEO and PPC thought-leaders and specialists we’ve not had the pleasure of even meeting. As aimClear fans out at conferences this fall all over planet earth, please make yourself known. If you just can’t wait to meet and are interested in being cloned, contact us here. If you’re on the list, feel free to download the “aimClear Wants To Clone Me” badge and display it proudly on your blog. No need to link back. Read the rest of this entry »

Hot off the press! aimClear is proud to announce this week’s release/introduction/liberation of Killer Facebook Ads (Wiley/Sybex 2011) at #SES San Francisco. This cutting-edge international marketing book is a practical, no-nonsense guide on how best to leverage all things Facebook, written by  aimClear CEO Marty Weintraub, online marketing beast.

Focused on sharing aimClear’s internationally known targeting mojo, killer creative and work flow hacks, early reviews are overwhelming positive.  There is a $25.00 Facebook Ads credit coupon in each book. Marty will be signing books at SES’s Meet the Authors Networking Lunch, 12PM – 1PM PT on Tuesday August 16th at Moscone Center.

The eager (naive?) willingness of Facebook users to share all kinds of information about themselves, their friends, family and sometimes their foes has made it an advertiser’s dream and a major platform/tactic for supporting any kind of branding, sales, public relations and/or marketing campaign.

Killer Facebook Ads includes dozens upon dozens of insider tips and tricks, practiced and perfected by some of the most creative online marketers in the world. If you are curious about Facebook advertising A, all the way to Z, then this book is for you! Covering everything from fundamental techniques to super advanced tactics, Killer Facebook Ads does not skip a beat. Don’t believe us? Read the rest of this entry »

For us at aimClear, 2011 has already been a whirlwind of a year. Our Conference Road Trip has so far brought us westward to sunny San Francisco for OMMA Global, south to San Jose for SMX West, and all the way back east for Search Engine Strategies in good old New York. April is well under way, and thus continues our road trip—next stops include a special event at SEMpdx in Portland, and SMX & eMetrics in shiny  Sydney, Australia. Read on for a closer look at who will be where, and a sneak peek at what they’ll be dishing up. Read the rest of this entry »

In the realm of social networking channels, Facebook is as household a name as it gets. Pushing 600 million users in just a shade over seven years, FB’s an online marketer’s playground– one of the great gold rush of our time. aimClear’s Facebook Marketing Intensive workshop, scheduled for the final day of SMX West, will feature a panel of accomplished international Facebook marketers ready to share tips, tactics and best practices for “free” organic optimization, paid “Facebook Ads” advertising, and harnessing Facebook’s massive online community to achieve KPIs.