Posted by Marty Weintraub on April 4th 2011 in SEO, Video | 1 comment
Last month, in a post titled, “Revealed: Which Video Platforms Get Results in Universal SERPs” we shared the first half of our video SEO study. In it we detailed findings as regard the video sources that comprise Google and Bing Universal organic SERPs. We promised to release the second half of the study today, in the form of a white paper.
In the white paper, available for download below, we detail additional findings, which study the breakout of query intent types which tend to return video in Google and Bing mainline SERPs. The results are fascinating to say the least. Basically, optimizing video tags and copy, using keywords that hold appropriate intent, gives the video a much better shot at ranking in Universal SERPs. Read the rest of this entry »
Posted in SEO, Video | 1 Comment »
Posted by Manny Rivas on March 24th 2011 in Universal Search, Video | 15 comments
You may think that YouTube is the only game in town, but it is not. Google, and to a greater extent Bing, source hundreds of channels to populate organic universal SERPs. This post shares data from our study to reveal the extent that platforms (YouTube, MetaCafe, DailyMotion, etc…) comprise unversal SERPs. The second installment will be offered as a white paper download next month. It’s a blockbuster featuring a correlation study of query intent, tagging, and how the combination effects a video’s chances in Google and Bing SERPs. We’ll announce the white paper’s release in a SearchEngineLand article in early April. Read the rest of this entry »
Posted in Universal Search, Video | 15 Comments »
Posted by Manny Rivas on December 29th 2010 in Video | 3 comments
Most reasonable marketers probably pine to see their YouTube videos rank, in Google and Bing’s organic Universal SERPs, for important keyword searches. While the exact ranking algorithms are super secret hot sauce, follow YouTube tagging best-practices to get videos ranked in Google, Bing & YouTube itself. Read the rest of this entry »
Posted in Video | 3 Comments »
Posted by Manny Rivas on November 9th 2010 in Video | 5 comments
Greetings #PubCon attendees. Our own Marty Weintraub is speaking today at the Las Vegas Convention Center in Salon C, in the “SEO for Multimedia and Rich Media” at 2:55PM PT. Because Marty wants to spend his time sharing cool YouTube keyword research tactics we employ at aimClear, he asked that the team back in Duluth put together this “uber-high-level one pager” cheat sheet of YouTube optimization ranking tips. We hope you find it useful. Read on for the goods as well as the YouTube extraction agent at the bottom of this post. Read the rest of this entry »
Posted in Video | 5 Comments »
Posted by Alyssa Engleson on October 21st 2010 in SEO, Video | Be the first to comment!
In continuing aimClear coverage of #SESCHI, the morning of Day 2 found us in the info-packed Video Search Optimization session. Rich presentations by Greg Jarboe of SEO-PR, Grant Crowell of ReelSEO.com, and Paul Carff of Google were moderated by Anne F. Kennedy, SES Advisory Board, International Search Strategist, Beyond Ink USA. Whether you were video SEO savvy or totally n00btastic, this was a super informative & not-to-be-missed session. aimClear live-tweeted the session (via @aengleson)- read on for full coverage. Read the rest of this entry »
Posted in SEO, Video | No Comments »
