aimClear® Search Marketing Blog

We love traveling the globe to speak at hallmark online marketing conferences, but sometime’s there’s nothing like kickin’ it in your own backyard with industry pals from around the world. For us, that means a trip down to the Twin Cities for MIMA Summit 2011, the largest annual marketing and technology conference in the Midwest.

This year marks the 10th Anniversary of MIMA, and with a wealth of engaging tracks from content and storytelling to UX and Design, it’s sure to be an awesome event.

aimClear’s own Marty Weintraub will hit the stage today, Wednesday, October 12th @ 11:10 am CST to share top-shelf tips, tactics and techniques for Mining Deep Social Media Strategy From Search History. Read on for a closer look at his presentation. Read the rest of this entry »

New York, New York! Man, we just love that city. The sights, the sounds, the smells… yes, we can’t seem to stay away from the Big Apple for too long. Every six months or so we get a serious itchin’ for some Chinatown dim sum, Katz’s Deli knishes, midtown food-truck Halal, and, oddly enough, online marketing brain-chow. We ate our fill in March for SES NY. Luckily, next month marks the east coast edition Search Marketing Expo, aptly named #SMX East, where we’ll stock up on the goods once more.

The aimClear team is set to return to New York on September 12, represented this go-round by Marty Weintraub, Manny Rivas, Merry Morud and me, Lauren Litwinka. We’ll kick off the week with our Facebook Marketing Intensive Workshop, and then dive into the conference head first. Manny and Marty will both storm the stage speaking, and Lauren live-tweeting and blogging like a madwoman.

Marty will be speaking on the Facebook Ads, Meet Search Ads and Beyond Rankings: Actionable SEO Reports Your Boss Will Love sessions (Day 2 @ 5:oo pm EST & Day 3 @ 12:45pm EST respectively), while Manny tackles Video Search Success Stories (Day 3 @ 9:00-10:15am EST). Read on for a closer look at these sessions, Lauren’s coverage schedule as well as the lo-down on our Facebook Marketing Intensive Workshop. Read the rest of this entry »

The explosion of socially-minded Internet users intent on updating their status and sharing every thought on Facebook is booming at nearly 750 million. As the ravenous community manager stalks after furthering organic reach and feral advertisers hunt for a perfectly targeted audience, Facebook is home to the quest for all social media gurus intent on achieving the cutting edge. Call it an addiction, a lifestyle, or a mere avenue of connection, but with cut-throat targeting capabilities, affordable CPCs, and a bean-stalk-like growth, Facebook is in a class of its own.

Whether you’re still crawling along the intricate Facebook interweb or a seasoned marketing professional, aimClear’s Facebook Marketing Intensive workshop at SMX East in New York City is where it’s at. We’ll deliver actionable tactics for how to best integrate the traffic-driving power of the Facebook community with “free” optimization techniques and paid Facebook advertising, among many other things. Is your appetite whetted? Read on for more details after the jump! Read the rest of this entry »

Barely a month has passed since aimClear’s Manny Rivas tore up the stage at SMX Toronto, but the stars have aligned, and we’re back in beautiful Toronto! The reason? Search Engine Strategies Toronto, the northernmost outpost of this search and social marketing event series.

The online marketing industry is well represented at SES Toronto with some tech visionaries including Lee Odden (@leeodden), Mike Grehan (@mikegrehan), Bruce Clay (@bruceclayinc), Greg Jarboe (@gregjarboe), Jonathan Allen (@jc1000000), Bryan Eisenberg (@thegrok) and many more. Representing the aimClear team this go-round is our own Marty Weintraub, who’s gearing up to deliver “Killer Facebook Targeting Tactics” on Tuesday, June 14, at 3:00pm EDT. Read on for the full scoop. Read the rest of this entry »