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Category Social Media

@Deltalina & Delta’s Social Opportunity: The ROI Of Genuine Corporate Ambassadors

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You may be surprised at the power of being an authentic ambassador in physical life. In this case, the social media waves from a whimsical chance encounter with a niche celebrity led to fascinating social media results, thousands of miles away, and built communities in beautiful and measurable ways. The happenstance meeting also is harbinger… Read More

Social Media

542 Clever Pinterest Board Titles & Tips For Ostensibly Boring Brands

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It’s a dilemma many brands face: you want to kick it on the hottest social media platform, but don’t quite know how to fit in. Case in point: Pinterest, and companies with product lines outside the realm of fashionable clothes, adorable cupcakes, crafty DIY goodies, kittens, etc. If your company is finding it a tricky… Read More

Social Media

The Social Media Community Manager’s Facebook, Twitter, & Google+ Wish List

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The life of the community manager is fraught with intrigue and excitement. You never know what those frisky social citizens are going to come up with next, whether it’s a simple product/service question or a scathing rant about why Brand XYZ sucks at life and should be sent to the guillotine. That’s what keeps our… Read More

Community Manager  /  Social Media

How To Rock Pinterest: Tips For Less Than Sexy Industries

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Pinterest has swept the social bookmarking scene by storm, with a pulsing community of over 10.4 million users. When visitors log into Pinterest, they’re presented with a nifty dashboard featuring recent pins of folks they follow. For many, that might mean pins about crafts, hobbies, interior design, and fashion. Speaks pretty accurately to the social… Read More

Social Media

#Fail! 13 Utterly Annoying Social Media Behaviors To Avoid

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For years, we’ve been counseling our clients to practice what we call “the fundamentals non-gratuitous social media behavior.”  Lovely conduct that endears users to other community members and earns respect is actually quite easy. Still, even some professionals present terribly irritating habits. You may or may not agree, but brace yourself for this stored up… Read More

Rants  /  Social Media