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Category Social Media

Building the B2B Social Media Machine: Tactical Advice & Insight From #SESNY

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aimClear’s #SESNY 2013 live coverage continues right here with a full recap of Building the B2B Social Media Machine, a topic relevant to many based on the crowd at today’s session. This session featured Jasmine Sandler, CEO of Agent-cy, Adriel Sanchez, Senior Director-Demand Generation of SAP and moderated by Lee Odden, CEO of Top Rank Online… Read More

SES New York  /  Social Media

The Future Of Television: Exploring Marketing Opportunities with Social TV & Second Screen Apps at #SESNY

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Welcome to aimClear’s coverage of #SESNY 2013! What an interesting way to kick off an digital marketing conference – a keynote all about television. Talk about coming full circle in the universe of technology and advertising platforms. Day 1 of SES New York found scores of attendees filling up one of several dazzling ballroom in the Marriott Marquis,… Read More

SES New York  /  Social Media

Exploring The Art Of Social Media Hoaxes: Dark Humor Meets Brilliant Execution

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We all know that creative, well-developed content and expertly executed social media campaigns can yield results that rock. Remember Burger King’s Subservient Chicken stunt back in 2004? You told the lone, albeit giant chicken on the website to do something, and he did it. Couple that with a 12-minute fight scene in which a TenderCrisp… Read More

Content  /  Rants  /  Social Media

Google+: What Is It, REALLY? And… How Do I Dominate Social & Search With It? #SMX

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Welcome back to aimClear’s coverage of #SMX East 2012! Alright. Here we are. A session dedicated exclusively to Google+. Which is awesome, because admittedly, Google+ is one social channel I don’t personally use. Hooray! An opportunity to learn from the masters all about this social element to the world’s largest search engine! Let’s do this!… Read More

Google  /  SMX East  /  Social Media

Pinterest: A Star Is Born! Must-Read Stats & Tactics from #SESSF

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Day two coverage of #SESSF continued with a session on how to Generate More Pinterest: Getting the Most from the New Kid on the Block with Jennifer Evans Cario, President, SugarSpun Marketing and Founder of Avalaunch Media, Matt Siltala. Pinterest, the world’s social bookmarking darling, has taken the Internet by storm. Not just for arts… Read More

SES San Francisco  /  Social Media