Category: Social Media Marketing

This category has 30 posts

How to Track Social Media Metrics Like A Rockstar

Day 1 of #SESNY wrapped up with sweet, petite, brutally-honest Noran El-Shinnawy, Internet Marketing Manager with Acquisio. Her first order of business was to address the forbidden term: “Voldemort” “Social Media Expert” (or “Social Media Guru”… *shudder*)… a term that seems to worm into way too many Twitter bios. Noran’s two cents:  “All that term means is […]

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Amplify Facebook Ad Targeting With Social Synonyms

Compliments of Silicon Alley Insider’s Chart of the Day, it’s pretty clear to see that Facebook Advertising has skyrocketed past the old standby advertising platforms of Google, AOL, Yahoo and the like in terms of ad impressions in the US. Advertising on Facebook is a serious weapon for online marketers, yet many are halted by […]

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Beyond Friending: How To Hit Social Marketing Bullseye

Welcome back to aimClear’s continuing coverage of #SESCHI 2010! A common (& quite useful) tactic online marketing pros often share with total social media n00bz is “listen to your audience.” When companies first dip their toes into Facebook, Twitter & other social media watering holes, it is a logical & advantageous first step to simply […]

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