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Category SES New York

#SESNY, 2:15PM, How To EXPLODE Your Social Media Strategy!

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Are you attending Search Engine Strategies New York today? Don’t miss the Spotlight Session featuring Marty Weintraub, CEO & Founder of aimClear and author of “Killer Facebook Ads” (Wiley/Sybex). In this solo session, “Mining Deep Social Media Strategy From Search History,”@aimClear will show you how to leverage years of your company’s search marketing experience for… Read More

aimClear  /  SES New York

Masterful Landing Page Optimization: Do It For the Beagles #SESNY

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Welcome back to aimClear’s coverage of #SESNY 2012! The Landing Page. It’s one of the most important elements of your online marketing campaign. Why? Because it’s what a healthy bulk of your online marketing efforts– organic, paid, and social– point towards. So why are so many landing pages so sucky nope – sucky is the most… Read More

Landing Pages  /  SES New York

Social Commerce Psych: The Whys & Hows of Consumer Behavior #SESNY

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Welcome back to aimClear’s coverage of #SESNY 2012! In SEO and SEM, there’s often talk of how important it is to “think like your customer,” particularly when picking the right keywords for which to optimize your site and bid on with PPC campaigns. The same holds true for social media online commerce social commerce. You… Read More

SES New York  /  Social Media

How to Boost A Social Strategy On A Bite-Sized Budget: Tips from #SESNY

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Welcome back to aimClear’s coverage of #SESNY 2012! Though quite satiated from lunch, a room full of hungry marketers looking to dominate the social space on a bucks to the bottom-line budget eagerly awaited the teachings of the powerhouse marketing panelists up on stage. Jennifer Evans Cario, President of SugarSpun Marketing,  John Shehata, Executive Director of Search &… Read More

SES New York  /  Social Media Marketing

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Lug Wrenches to Bieber: Unpacking Ultimate SEO Tools @ #SESNY

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Welcome back to aimClear’s coverage of #SESNY 2012! “A craftsman is only as good as his tools.” The same holds true today, no matter your craft. And dear friends, Search Engine Optimization is most definitely a craft, if not a fine art. Time has shown our industry that real SEO is more than a proverbial… Read More

SEO  /  SES New York