Posted by Charlene Jaszewski on August 24th 2008 in Seminars | 15 comments
[Editor's note: This post is our continued dissemination of content from last week's SearchEngineStrategies San Jose search marketing conference, where aimClear had 3 correspondents providing our readers notes and articles. The following is from our friend and blogger-associate, Charlene Jaszewski (BTW, don't piss Char off):]
So I had my first belligerent search heckler experience in the Death of .mobi session last week @ SES (props to Rebecca Lieb for putting him DOWN!). This was followed by an impulse that I might need a two-drink minimum in the session immediately following (thanks to funnyman Search Engine Strategies Master of Ceremonies Kevin Ryan, for soothing my tattered nerves!). But I digress…Here’s how to behave like a jackass, at any search marketing conference, in 8 stupid-simple steps: Read the rest of this entry »
Posted in Seminars | 15 Comments »
Posted by Marty Weintraub on August 12th 2008 in SEM, Seminars | 1 comment
We’re pleased to announce aimClearBlog’s expanded coverage of Search Engine Strategies San Jose 2008. Our stable of bloggers, packing off to the lovely California sun, includes terrific writers like Todd Mintz (Portland), Jennifer Osborne (Toronto) and Charlene Jaszewski (New York).
Kicking off August 18th and running through the 21st, SES is one of the true granddaddies of mainstream search marketing conferences. With over 70 cutting edge sessions, thousands of attendees, keynotes and even a mass excursion to the GooglePlex for the famed “Google Dance,” this year’s show looks fabulous. Read the rest of this entry »
Posted in SEM, Seminars | 1 Comment »
Posted by Marty Weintraub on August 5th 2008 in Analytics, Seminars | 5 comments
Tuesday, August 5, 2008 – 1:00 PM EDT (10:00 AM PD), aimClear had the pleasure of participating in a Search Marketing Now live Webcast, “Monetizing Social Search: Using Real-Time Analytics & Behavioral Tracking to Enhance Content & Function.” The on-demand link is located in the comment’s thread of this post.
Read the rest of this entry »
Posted in Analytics, Seminars | 5 Comments »
Posted by Marty Weintraub on July 28th 2008 in Local Search, Seminars | 6 comments
Last year in Denver SMX Local Mobile was a gathering of theorists, brilliant upstarts, handset manufacturers, fledgling platforms and edgy prognosticators.
Keynote speaker Michael Jones looked skyward and evangelized Google Earth’s mission of placing the world’s information in geographical context. Experts introduced many of us to terms like on/off deck, walled gardens, and dumb pipes.
The initial release of the iPhone was embryonic and we all knew it would change the world, in terms of mainstream expectations for mobile web page parsing quality. One year later, the LoMo promise is coming true and SMX Local Mobile has become an extremely serious search marketing conference. Read the rest of this entry »
Posted in Local Search, Seminars | 6 Comments »
Posted by Marty Weintraub on May 15th 2008 in Minnesota, Seminars | 1 comment
Big brand CEOs hear “Facebook home run this” & “YouTube revolution that,” but just try convincing any serious traditional enterprise-project stakeholder that social media hoopla will actually generate measurable ROI and isn’t downright dangerous.
Minnesota Interactive Marketing Association (MIMA) presented a panel of experts last night in Minneapolis for a discussion speaking to issues surrounding how big companies make social media decisions, “implement control programs” and measure ROI on various levels. It’s a pleasure to find quality content like this session so close to home. The excitement was palpable because social media is growing up here in God’s country. Read the rest of this entry »
Posted in Minnesota, Seminars | 1 Comment »
