Category: Self-Audit

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60 Second #PPC Self-Audit! Is Your Account Fat, Dumb & Lazy?

 In late 2009 we published a blog post, “Is Your PPC Expert Asleep at the Switch? 6 Minute Self-Audit.” The post generated a bunch of happy-buzz as laypeople (non-PPC professionals) finally had the means to grab a peek to see if their current PPC agency of record or in-house team might be comprised of […]

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