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Category Online Marketing

Social Search Strategies That Scream! SRSLY Deep Brainchow from #SESNY

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Welcome back to aimClear’s coverage of #SESNY 2013! Search and social: any marketer worth her salt will tell you the two go together like peanut butter and jelly, peanut butter and Nutella, peanut butter and bananas… etcetera. Elements of one feed elements of the other in magical and rewarding ways– understanding, respecting, and embracing the… Read More

Online Marketing  /  SES New York

Crafting Your Online Marketing Campaign: Insider Tips & Tricks from #SESNY

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Welcome back to aimClear’s #SESNY 2013 live coverage! The only thing that excited us more than seeing the sun out this morning (Spring, is that you?!) was sitting front row, coffee in hand, at Matthew Bailey’s 4 Steps to Building an Integrated Online Marketing Campaign session. How much time and money should a business invest in… Read More

Online Marketing  /  SES New York

Are You Still Relevant? The 2013 Online Marketer’s Survival Questionnaire

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How hard are you willing to work to remain relevant? There is a radical shift underfoot and it’s not clear who will serve what role in the future. A high percentage of marketers had not heard the term “big data” a year ago. Others have not used retargeting to positive benefit or explored programmatic buying… Read More

Online Marketing