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Oh granny! Perusing Facebook byways the other day, I stumbled upon an ad that caught my attention. It was a sort-of-branded Target stores logo, and it grabbed my notice because the messaging seemed radical for mainstream advertising, no matter who the marketer was targeting or what the beef may be. Curious, I clicked. The ad… Read More
Obama for America’s team, or some troublemaker, is buying YouTube InStream pre-roll ads on a video featuring nude pictures of Scarlett Johansson. The President’s paid “follow-me” pitch introduces soft-porn. This is a classic example of what can happen when demographic targeting is not carefully conceived and channels properly vetted. Revenue from YouTube InStream ads is… Read More
Facebook American Military employees openly disclose sexuality to advertisers. So do United States Congressional employees. Many folks, on both sides of the “Don’t Ask Don’t Tell” debate, most likely feel strongly in light of today’s Senate decision a step towards repealing the long-controversial American Military policy on homosexuals. We’ve been tracking the conversation in Facebook.… Read More
photo credit: pinkiwinkitink Just to prove that we shouldn’t say “Facebook” and anonymity in the same sentence. These numbers plain and simple don’t lie. Here’s data profiling Facebook users “interested” in Lesbians, weed and those who (ummm…) love their feet in the UK. Don’t eat them all at once. (Disclaimer: We’re not passing judgment so… Read More
