Category Interviews

Dennis Goedegebuure, VP of Internet Marketing at Geeknet Inc., is an all-around SEO superdude. His current chief professional responsibility is to drive massive traffic to a variety of sites with fabulous names the likes of Slashdot, Sourceforge and Freshmeat. Prior to Geeknet, Dennis was on the eBay team for nearly a decade, donning various online marketing hats,… Read More

“Recommended by 4 out of 5 people that recommend things.” Says so right in his Twitter bio. That should be all you need to know about Todd Friesen, right? Well, let’s dig a bit deeper. Who is Todd Friesen? He’s an SEO strategist, consultant, and straight up pioneer, kicking it in cyberspace for well over a… Read More

Lookadoo. Does a groovier last name exist?  Studies* show that four out of five marketers don’t believe it’s a real surname at first- convinced instead it’s some cutting-edge, clever brand alias thought up by a Mad-Men-tastic team on the top floor of a swank skyscraper.  She once explained to me at a networking event in Vegas… Read More

If you’ve spent any serious time on the search marketing conference circuit, you’re no doubt familiar with Heather Lloyd-Martin. Maybe you saw a flash of her signature red hair when you poked your head in the Speakers’ Room, or watched as she dazzled crowds, trading hats from lively moderator to panelist to presenter (averaging 327… Read More