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It’s been over five years since the inception of Facebook ads… yet, Facebook still lacks traditional “account reps” for most advertisers leaving many Facebook Advertisers feeling unheard and unloved. If you don’t have deep pockets applied to Facebook paid marketing, you’ll be sailing the social PPC seas account-rep-less. Period. There are consolation help sources for… Read More
My oh my, the engineering elves over in Menlo Park have been busy! Some may remember the incredibly useful features and updates Facebook released mere weeks ago. Now, just days into the New Year, FB is at it again. Social marketers returning to the office after the holidays are in for even more update surprises! We… Read More
Perhaps it’s an early holiday present. Perhaps it’s a consolation prize for the alleged impending end of the world. Either way, we’re always tickled pink when social platforms gift us with seriously useful features. There is a new feature available in the Facebook Ads Manager (rolled out to select accounts) that’s got us pretty excited. Now,… Read More
[11/8 Update: We have received a refund from Facebook: 11/9, On one 4 year old account, the spend cap worked today, testing additional accounts] The Facebook Ads application is throwing what seems to be a bug or a misleading change in feature behavior that allows accounts to exceed the Account Spend limit setting. aimClear experienced… Read More
Mitt Romney backers are buying Facebook and Twitter social advertising, designed to divert clicks from users who search for “Obama.” Buying ads for competitors’ brand search keywords is nothing new to online marketers. Decide for yourself. Is this is smart politics or dirty tactics? Some brands take offense to competitors buying ads on their name… Read More
