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Business Blog Marketing Plan: Rocking the Contract!

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Whether the online marketing assignment is for a multinational company program or niche small business campaign, over the last five years RSS feed marketing by blog and associated content strategies have become essential SEO tactics.  Now more than ever it’s easy to see why. Without authority social users rebroadcasting links to a website’s content, the… Read More

Blogging  /  Contracts  /  SEO

Online Marketing Contracts: Opening the Kimono

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On day one of SMX Advanced Seattle, the contract kimono was officially opened. Yeah, baby! ThirdDoor Media Partner & President, Chris Ewell moderated the first session of the Business Issues Track, which featured speakers Marty Weintraub, President, aimClear, Will Scott, President, Search Influence and Lisa Williams, President, MEDIA forte marketing. The trio of seasoned panelists… Read More

Contracts

Social Media Contract: Anatomy of a Scope Document

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One of the more challenging aspects of running an online marketing agency is mashing our process into legal agreements. Out of the legalese we typically cover in our documentation (fee structure, NDA, Term, Termination, Indemnification, Arbitration, etc…) none is more delightfully daunting than the obligatory “scope” exhibit.

Advertising Agency  /  Contracts