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Get Exposed! Deep Content Marketing Optimization Tips from #SESSF

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Welcome back to our ongoing coverage of #SES San Francisco! A true content wizard, Lee Odden’s (@leeodden) Content Marketing Optimization session reminded the audience that content can make or break your website. When you’re looking to optimize your site, you have to take everything from rich media to web pages to digital assets to PDF… Read More

Content  /  SEO  /  SES San Francisco

Gussy Up Your Content! #SESSF Tips for Making Stale Content Sexy

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Welcome back to coverage of Day 1 #SESSF! Whether you believe online content is king, queen, or almighty empress of the universe, one thing’s for sure: content is sexy. Or, at least, it should be. How else can it be expected to gain attention from social communities, garner traffic, eyeballs, links in abundance, and eventually… Read More

Content  /  SES San Francisco

Why Content Creation 3-Ways Are 1 Smart, Sexy Strategy

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The beginning of the end of Day 1 at #SESCHI 2010 found some marketers fidgeting in their final session rooms, anxious to get to the cocktail reception (free-drink tickets clutched tightly in clammy hands…). But it’s safe to say that those attending the “Delivering Great Content” panel were more anxious for the strategies sure to be… Read More

Content

Think Outside The Blog: Tasty Tips For Feed SEO

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As with many facets of technology, when it comes to SEO, the times they are (always) a-changin’. What was once advised by mostly technical means, search engine optimization has evolved to be noticeably impacted by more social elements, for example, blogs. Generating fresh content and comprehensive feed syndication are killer ways to help enhance your… Read More

Blogging  /  Content  /  SEO  /  SES San Francisco

Content Is King, But Only When Optimized! Tips From #SESSF

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Whether your company’s focus is on search or social media, when it comes to any successful marketing campaigns the old saying still stands: “Content is King.”  From digital assets to traditional media, your goal as a marketer is to not only create unique, relevant content– but to optimize content to the point that users find… Read More

Content  /  SEO  /  SES San Francisco