Posted by Marty Weintraub on January 8th 2009 in Content, Social Media | 16 comments
photo credit: Gandalfar
In distributing content, it’s possible to increase posts’ propensity to go hot in social channels, simply by publishing correctly to social distribution networks built amongst individuals in your organization.
Publishing “correctly” means, when pressing the CMS “publish” button, your message instantly touches hundreds, thousands and potentially millions of similar-minded folks all over the world. Read the rest of this entry »
Posted in Content, Social Media | 16 Comments »
Posted by Marty Weintraub on November 11th 2008 in Blogging, Content | 5 comments
A “splog” is a spam blog which might scrape or otherwise rip off content from other blogs.
There are a myriad of motivations which drive unscrupulous publishers to steal content or create garbage posts: Organic prominence and AdSense revenue are classic spoils for plagiarizing. Gaining false credentials to dupe unsuspecting clients is another. No matter how many times it happens or what the reason, it sucks when your content is stolen. Read the rest of this entry »
Posted in Blogging, Content | 5 Comments »
Posted by Marty Weintraub on November 6th 2008 in Content | 11 comments
If content is king, then the content management system (CMS) is surely the throne upon which King Content sits. CMS simply refers to technical method and tools chosen for adding, editing and deleting pages, links, pictures, uploading video or anything that goes on your site. Every SEO job, from small business to enterprise, is somehow dependent on CMS functionality.
[Skip straight down to the 14 tips if you already understand CMS basics, history, FTP, WYSIWYG programs, browser based web maintenance & open source CMS solutions.] Read the rest of this entry »
Posted in Content | 11 Comments »
Posted by Marty Weintraub on September 29th 2007 in Content, Web 2.0, WordPress | 15 comments
aimClear gets daily cold calls from confused businesses that are losing ground. The stories are eerily similar. “We used have high Google rankings”, “Why do Internet Yellow Pages rank above us for the name of our company?”, and “What are all these maps, videos, and news stories?”`
The answer is easy. Universal search and third party verticals are wreaking havoc on those unfortunates who didn’t adapt and evolve. A surprising amount of businesses have absolutely no idea that nearly half the websites in the world have blog-like tools which connect them to each other, RSS aggregators, social communities, the media, and modern link building communities. Read the rest of this entry »
Posted in Content, Web 2.0, WordPress | 15 Comments »
Posted by Marty Weintraub on July 30th 2007 in Blogging, Content | 3 comments
Microsoft Word and WordPress make strange bedfellows at first gape. However our clients have increased productivity significantly by speeding up the blogging process with clever use of MS Word (Office 2003 and 2007). Anyone who has ever tried to paste formatted text from Word to WordPress and observed the awful results is probably wondering exactly what the heck this post is about.
Linking and Text Scraping is Much Easier with Word.
It’s true that you can’t select fonts, bold, italic, images, or other fancy typography tricks in
Word and successfully paste content into the WP visual editor. However there is a method to compose text and create links in Word, clean the formatting, and successfully paste the copy into WP while maintaining the link-formatting integrity. Read the rest of this entry »
Posted in Blogging, Content | 3 Comments »
