Borrell Research released a report on the Economics of Search Marketing for firms catering to local—ReachLocal, Yodle, MarchEx, WebVisible, and others. Companies in this space churn up to 90% of their clients every 6 months, meaning that they lose clients as fast as they can gain them. The Kelsey Group confirmed this trend last year,… Read More
Advertising Agency / Local Search
aimClear is approached by traditional advertising agencies, often with rich history and too-often in stagnation or slight decline, seeking advice for growing online reputation as experts. Whether marketing regionally or nationally, it’s seriously powerful stuff to be perceived as an expert.
Advertising Agency / Agencies
Many thanks to our corp of bloggers this week in San Jose. Specifically, great job to Todd Mintz, Jennifer Osborne and Charlene Jaszewski and to Matt, Manny, Laura, Nam and Kat back at the office. There’s noticeably cache’ of additional content these guys (in the androgynous) cranked out, which we’ll share over the next week. … Read More
Advertising Agency / aimClear