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Author Ryan McGrath

Ryan McGrath

 

Social Media #SOS: How Keeping Up With The News Can Help Avoid Brand Disasters

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Any social media community manager worth his (or her) salt will tell you that online reputation monitoring is much more than just having TweetDeck open and scrolling on a second monitor. It’s about true awareness, diligent listening, and a dedication to staying up to speed on trending topics and breaking news extending beyond the scope… Read More

Community Manager  /  Reputation Management

#AZIMA, #eMetrics, & #AllFacebook! aimClear Summer Speaking Kick-off

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aimClear’s Marty Weintraub is about to hit the skies for an eight day social-marketing learning binge! Keep your eyes peeled for Marty in the Southwest, Midwest and West Coast for a fresh assortment of rockstar conferences. Read on for a look at just where he’ll be and what topics he’ll be tackling… #AZIMA – Thursday, June… Read More

Speaking Engagements

#OMG aimClear to Write Next Gen Social Media Community Manager’s Book

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You heard it here first! aimClear is proud to announce a NEW book deal with publishing powerhouse, Wiley Publishing. Our very own Marty Weintraub and Lauren Litwinka will be tackling the social media community manager’s role, providing top-shelf tactics, brand-boosting social strategies, cutting-edge downloadable templates, and oh so much more. Marty and Lauren are excited to be… Read More

aimClear  /  Community Manager

Viewable Impressions = Ad Industry Game Changer at #SESNY

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Welcome back to aimClear’s coverage of #SESNY 2012! “Are my customers’ eyes even seeing my ad?” That’s the question many digital marketers are starting to ask their agencies and publishers of their hefty-priced digital ads. Viewable impression is taking the industry be storm and making strides in making media accountable. On Day 2 of Search… Read More

SES New York

How to Boost A Social Strategy On A Bite-Sized Budget: Tips from #SESNY

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Welcome back to aimClear’s coverage of #SESNY 2012! Though quite satiated from lunch, a room full of hungry marketers looking to dominate the social space on a bucks to the bottom-line budget eagerly awaited the teachings of the powerhouse marketing panelists up on stage. Jennifer Evans Cario, President of SugarSpun Marketing,  John Shehata, Executive Director of Search &… Read More

SES New York  /  Social Media Marketing