Merry Morud

Merry Morud

Merry has published 51 posts

After receiving a full-contact, crash-course in nearly everything online marketing she found her sweet-spot in Facebook marketing and deep, dense psychographic targeting. Merry describes her enthusiasm for online marketing as a love of the innovation, pace, and creativity potential. “The industry moves so fast, it’s impossible to get bored.”

Facebook Targeting Alert! Gaming the Grid with Power Editor? OMG, RLY?!

Newsflash!(?) Facebook either introduced some seriously radical targeting features to Power Editor or Power Editor is being a bit wonky. We’re hoping for the former, because with this new targeting feature (?) marketers can now target Precise Interests AND Broad Categories. At the SAME TIME.

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Dear #Facebook Ads Global Marketing Solutions Team: #WTF?

A deep look at how Facebook ignores the thousands of advertisers despite oodles of advertising revenue incoming daily.

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Building Powerful Brands Without Big Brand Budgets, from #SESCHI

Welcome back to aimClear’s coverage of #SESCHI! We just didn’t feel right moving past Day #2 without paying tribute to a session that truly rocked the SES crowd, Building Brands Without Big Brand Budgets. It was positively packed with tactics and takeaways, so much so we needed a full 24 hours to digest them all. Ryan […]

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Killer Facebook Ads Manager Tool Demo @ #SMX West

aimClear’s Merry Morud to demo new Acquisio Facebook API tool in the SMX West Expo Hall.

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Why the New #Facebook Ads Campaign Layout Handicaps Marketers

Last week, Facebook unrolled a new layout for their All Campaigns Page– which, surprisingly, lacks crucial at-a-glance information for advertisers. Far be it from us to assume what’s going on in Zuckerberg & Co.’s head, but one thing’s for certain: Facebook API tools are now more crucial than ever, especially for managers of large campaigns. […]

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New #FB Profiles Means Better Targeting for Marketers

A week or so ago, Facebook rolled out a massive user profile interface face-lift. With it came brand spakin’ new profile info fields members were encouraged to complete. The “Interests” umbrella burst open. Suddenly, Zuck & Co. wanted to learn about the “People Who Inspire You,” the “Sports You Play,” your “Favorite Teams,” and “Favorite […]

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