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Author Erica Melchior

Erica Melchior

 

Measuring Social & Search Success: The Travis Bernard #SMX Social Interview

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Welcome back to aimClear’s coverage of SMX Social! Have you been enjoying our video interview series this year? Fear not, we have plenty more to share! Kicking things off with Travis Bernard, Audience Development Manager at AOL, Inc., the aimClear team along with Marcela got the conversation started on how to properly measure social and… Read More

SMX

Social Signals = The Next Frontier of Search! The Stoney deGeyter #SMX Social Interview

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Welcome back to aimClear’s coverage of SMX Social in Las Vegas! It’s been a whirlwind of meeting new folks, reconnecting with old friends, and attending a stimulating set of sessions. Who’s ready for another interview? Marcela and the aimClear team kept the interviews coming as they discussed the evolution of search, social, and how social… Read More

SMX  /  Social Media Marketing

TweetChat, Live-Tweeting & Joining the Conversation: The Amy Vernon #SMX Social Interview

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Welcome back to aimClear’s coverage of SMX Social in Las Vegas! Our cameras (and crew) were busy on Thursday, meeting with speakers and catching it all on tape. Marcela kept the interviews coming as she met with longtime aimClear friend, Amy Vernon, social media specialist and writer, on utilizing TweetChat to grow your social media… Read More

SMX  /  Twitter

Google+! All It’s Cracked Up to Be & MORE: The Brent Csutoras #SMX Social Interview

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Welcome back to aimClear’s coverage of SMX Social from Las Vegas! We continue our video interview series as Marcela De Vivo interviews Brent Csutoras, Owner and Social Media Consultant for Kairay Media, about the social channel that seems to be all the rage these days: Google+. Statistics show that Google+ is fast becoming a staple… Read More

SMX  /  Social Media

Social Media & The Marketing Mix: The Don Mathis #SMX Interview

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Welcome to aimClear’s coverage of SMX Social in Las Vegas! This year, Marcela De Vivo, CEO of Gryffin Media and aimClear friend, has teamed up with our crew to interview a slew of speakers in the aimClear booth at SMX Social.  The aimClear booth has been a hot spot of activity all day, with conference… Read More

SMX  /  Social Media Marketing