This is part two of a post on the session, Facebook, Twitter and Microblogging at Search Engine Strategies San Jose. Catch Part I:Twitter over here. This post talks about Facebook and FriendFeed.
Posted in Google, SES San Jose 2008, Social Media | 2 Comments »
Posted by Charlene Jaszewski on August 21st 2008 in SES San Jose 2008, Social Media | Be the first to comment!
Twitter, Tweets, Twits, Twats? Facebook apps? You’ve heard about Twitter, Facebook and Microblogging in the blogosphere, find out whether it’s worth your time as a business tool, or just a way to bug your friends. Read the rest of this entry »
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Posted by Charlene Jaszewski on August 21st 2008 in SES San Jose 2008 | Be the first to comment!
Gathering of the Techie Thought Leaders,
Moderated by Kevin Ryan and Mike Grehan, SES San Jose 2008
Matt Cutts - Google, Danny Sullivan - Search Engine Land, Tim Westergren- Pandora, Robert Scoble - Scobleizer and others, Kirsten Mangers - CEO WebVisible, Rich LeFurgy, Archer advisors
Kevin Ryan is my personal god. He started off the round table with a pastiche of pop culture references to google, texting, blogging and everything else that the panel represents. (South Park, even though it’s rife with toilet humor, is still IMHO is one of the best observers/skewers of popular culture out there.) Read the rest of this entry »
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Posted by Charlene Jaszewski on August 20th 2008 in SES San Jose 2008 | Be the first to comment!
Those workaholics down at Google threw the Search Engine Strategies folks a PAR-TAY on Tuesday night, so I ran down to catch it! I’d been curious to see the GooglePlex, and it didn’t disappoint. While walking through the courtyard, I felt something following me…
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Posted by Charlene Jaszewski on August 19th 2008 in SES San Jose 2008 | 6 comments
It seems whenever someone mentions the importance of a good story these days, they bring up the Nordstrom Tires Story. As the tale goes, some backwoods guy bought tires at a store, and they wore out before they were supposed to. So the guy takes the tires back to the building where he remembered buying them.
He complains and asks for his money back. The store gives him his money back, no questions asked. The kicker? The tire store he bought them from had closed. Nordstrom had moved into that building (but the guy didn’t notice). Nordstrom has never carried tires, but they gave him his money back anyway.
Research has proven this story to be an urban legend, yet the telling of it continues, as an example of a good customer service story.
Wouldn’t you like to have this kind of devoted storytelling surrounding your brand?
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Posted in SES San Jose 2008 | 6 Comments »
Posted by Charlene Jaszewski on August 18th 2008 in SES San Jose 2008, Uncategorized | Be the first to comment!
Here I am at Search Engine Strategies San Jose! It’s a sort of homecoming, as I lived and worked in San Francisco for the first half of this decade. Yay! I was part of the Internet boom and bust and, after several years disconnected, it’s great to be on the forefront of tech again this morning. Read the rest of this entry »
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Posted by Charlene Jaszewski on March 26th 2008 in Podcast, SES New York 2008 | 1 comment
Did you know that you can shove the entire transcript of a podcast into the ID3 tag of a media file? Need an immediate full-contact tutorial on podcast production and SEO? These and other powerful tools were divulged in Podcast & Audio Search Optimization during Search Engine Strategies New York.
On a whim I ducked into the Podcast & Audio Search Optimization seminar, and it was a nice surprise to be jolted awake by the energy and audio search stylings of Amanda Watlington, owner of Searching for Profit, and Daron Babin, CEO, Webmaster Radio. This session was moderated by Lee Odden, CEO, TopRank Online Marketing. Read the rest of this entry »
Posted in Podcast, SES New York 2008 | 1 Comment »
