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Author Marty Weintraub

Marty Weintraub

Marty is Founder & Evangelist of aimClear® an integrated social, search, display and PR online marketing agency. After piloting aimClear to INC. 500/5000 status in 2012 and again in 2013, he is focused on guiding aimClear’s extensive training programs, defining agency vision, writing, speaking, networking, and leading industry studies. Marty was named Search Personality Of The Year at the 2013 US Search Awards.

Client credits include Intel, Firestone, Siemens, Tektronix, United Health Group, MarthaStewart.com, Washington Post & other iconic brands. aimClear was named a top workplace place in Minnesota by Minnesota Business Magazine .

Marty is a fixture on the international conference circuit. His recent and upcoming speaking keynotes & panels include SES London, MediaPost Search Insider Summit, OMS, Search Exchange and many others. Marty has appeared in front of audiences since 2007 at SEMpdx, mozCon, PubCon, eMetrics, and numerous other global search and social marketing conferences.

His Wiley/Sybex book, “Killer Facebook Ads,” was critically acclaimed. His second Wiley book, “The Complete Social Media Community Manager’s Guide: Essential Tools and Tactics for Business Success,” was released in 2013. Marty has written extensively for respected marketing publications including SearchEngineWatch, SearchEngineLand, and been quoted in others, from AdAge to MediaPost. aimClear Blog was cited as a Technorati Top 10 Small Business Blogs, Cison Top Ten Social Media Blogs and PRWeb’s 25 Essential Public Relations Blogs You Should Be Reading. Marty was named the #3 most influential PPC professional.

He has been described as “not your typical agency type,” A “social media maverick” and “more innovator than follower.” aimClear has become internationally recognized for psychographic targeting. Marty enjoys camping, canoeing, fishing, patronizing James-Beard-award-winning restaurants, & fine wine.

 

6 Irrefutable Reasons Why Psychographic Content Marketing IS The “New” Display

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Most brands don’t generate nearly enough revenue from their content marketing investment. It’s no wonder. Search engines neutered SEO years ago, leaving little free prominence above the SERPs (search engine results page) fold.  Now social platforms like Facebook and Twitter, hungry for their slice of display marketing budgets, spayed free content distribution in favor of… Read More

DIsplay  /  Psychographic Targeting  /  Retargeting

PDX, San Jose, Sydney, Reykjavík, NYC, Oh My! aimClear’s Q1 Speaking Odyssey

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Wow! It must be that miraculous time of year again. Throngs of leaping aimClearians have hit the road to share from conference podiums. Merry Morud, Manny Rivas, Megan Rivas and I will fly 81,720 miles* over the next 37 days, to speak at online marketing conferences all over the world.   Our  schedule for the next 5 weeks… Read More

aimClear  /  Speaking Engagements

Zenith Agenda 2014 Is Live! Duluth’s Social Media Marketing Conference Returns

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In association with the Duluth Chamber of Commerce, aimClear is thrilled to announce the third annual Zenith Social Media Conference.  Zenith is truly a national-level social marketing conference held locally in Northern Minnesota each year. Attendees will be treated to cutting-edge-relevant social media marketing curriculum. Held May 22 in multiple locations downtown in our beautiful… Read More

Duluth  /  Zenith SocialCon

Gorgeous Retargeting Filters! Merging Search & Psychographic Ads

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Working at aimClear means we’re blessed with daily opportunities to take zoomed-out snapshots of marketing systems, from simple structures to epic enterprise-organisms. The most basic audit questions are easy. “Does this marketing system generate enough conversions or not?” “If not, then why?” As front-line auditors there’s not always tons of time for assessment, which is… Read More

Psychographic Targeting  /  SEM

Social Agency Shopping? 12 Brutal Questions (& 6 Point-Blank Tests) Separate Innovators From Posers

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Shopping for a new social media agency can be a tricky process because so many poser firms have hung “social media agency” shingles. It’s extraordinary that some agencies making that claim have little background or depth actually executing social.  This article offers questions and easy to utilize flash knowledge-tests that no poser agency could bullsh*t… Read More

Advertising Agency  /  Social Media