ARCHIVE

Author Marty Weintraub

Marty Weintraub

Marty is author of “Killer Facebook Ads” (Wiley/Sybex 2011) and CEO of aimClear®, an online marketing agency that has managed Facebook ad campaigns generating over 10 billion impressions internationally. Client credits include MarthaStewart.com, Siemens, Second Life, Budget Direct, and other global brands.

He’s written extensively for respected Internet marketing trade publications including SearchEngineWatch, SearchEngineLand, SearchEngineRoundTable, and been quoted in many others. aimClear Blog (aimclearblog.com) has been cited as among the Technorati Top 10 Small Business Blogs, Cison Top Ten Social Media Blogs, PRWeb’s 25 Essential Public Relations Blogs You Should Be Reading, and listed in the AdAge Power150.

A fixture on the international conference circuit, Marty speaks regularly at Search Engine Strategies (SES), Search Marketing Expo (SMX), PubCon, SEMpdx, International Search Summit, All Facebook Summit, Socialize, OMMA, Search Insider Summit, Universities, and others. Marty founded and produces the aimClear® Full Day Facebook Marketing Intensive Workshop

He has been described as “not your typical agency type.” A “social media maverick” and “more innovator than follower.” aimClear has become internationally recognized for its work in demographic research, especially as pertains to search, Facebook, and LinkedIn.

Marty and his aimClear team specialize in paid and organic search and social online marketing. aimClear’s services include blended search and social demographic research; search engine optimization (SEO) technical and semantic audits, analytics monitoring, and consulting; pay-per-click (PPC) audits, setup, testing, and ongoing management; online reputation management (ORM) dashboard configuration and ongoing monitoring; social media marketing consulting and data-driven community management; public relations; and copywriting.

Marty enjoys camping, canoeing, fishing, patronizing James-Beard-award-winning restaurants, and fine wine.

Dear LinkedIn Ads: Editorial Consistency Please!

As you may have heard, LinkedIn has updated its previously anemic DIY advertising platform to include targeting specific job titles and companies. LinkedIn PPC is now useful for a range of paid b2b direct-response and branding tactics. We’ve been getting our hands dirty to gratifying success. Even aside from the flaky UI that (poof) vaporizes… Read More

LinkedIn  /  PPC

SEO Confessions of a Former “Dirty Little Secret” Keeper

Righteous systems judge the ethical value of wealth by the ways in which it is obtained.  This timeless axiom has never been consistent in the world of search engine optimization. In fact, most mature SEO practitioners’ roots are planted deep in algorithmic subterfuge.  The “Dirty little secrets” of SEO, recently glamorized by the New York… Read More

SEO

Modern SEO KPIs For the Evolving Practitioner

The practice of SEO necessarily focuses on granular tactics to achieve success.  We all know the drill. “SEO” has always meant keyword research, tag writing, targeted creation of recurrent and valuable content, internal and external link building, eliminating duplicate content, and other technical CMS (content management system) fixes. These days SEO, for the purpose of… Read More

SEO

44 Must-See Internet Marketing Conference Speakers, Part 2

This post continues yesterday’s post, 44 Must-See Internet Marketing Conference Speakers, Part 1.  The Q1 conference schedule gets underway in earnest shortly. Soon many of us will converge on SMX West San Jose, SEMpdx SearchFest Portland, OR and Search Engine Strategies New York other niche’ conferences which include Social Insider Summit, Key Biscayne, OMMA San… Read More

Speaking Engagements

44 Must-See Internet Marketing Conference Speakers, Part 1

The Q1 conference season is about to launch into warp drive. SMX West San Jose, SEMpdx SearchFest Portland, OR and Search Engine Strategies New York are the biggies on my list, though there are numerous smaller (and totally worthy) offerings including Social Insider Summit, Key Biscayne, OMMA San Francisco and PubCon South. Whatever conference is… Read More

Speaking Engagements