aimClear’s Manny Rivas, Online Advertising Director, sat down with Jordan Kasteler, Sr. SEO Manager at Red Door Interactive, to discuss what makes content successful and what steps marketers can take to set their content apart from the rest. In this video interview, Jordan describes strategies for structuring and packaging content to make users want to share it and be more engaged with it. Today’s consumers judge content upon first glance, so making your content attention-grabbing from the beginning is of the utmost importance.
Watch the video to discover how to make your content clickworthy and more. Enjoy!