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Paid Amplification is the Future! Merry Morud to Speak at #SearchEx, Charlotte

Destination…Charlotte, North Carolina! aimClear is jetting off to speak at the Search Exchange Internet Marketing Conference on July 28-30th held at the Charlotte Chamber of Commerce. The conference promises to bring back marketing experts from previous years, while also introducing new up and coming speakers.  Our Founder &  Evangelist, Marty Weintraub, has spoken at SearchEx multiple times and keynoted in 2013.

The three-day conference designates each day to a unique aspect of internet marketing. Day One will dive into the power of PPC & Analytics. On Day Two, attendees can expect to learn key insights on SEO from respected thought leaders  The final day will be devoted to the world of social, featuring aimClear’s very own Merry Morud, Social Advertising Director.

merry-morudMark your calendar for Wednesday July 30th from 9:45-10:30am to catch Merry’s presentation, Psychographic Content for Domination, Attributable Conversions, Links, Social Signals & Community. Merry will provide an actionable analysis of the importance of paid advertisements within the realm of social. Marketers who solely rely on organic content risk exposing their content to a microscopic audience. To reach a massive targeted audience, social marketers must buy paid-organic content amplification ads.

After Facebook revealed that organic distribution is on the decline, other social media channels have already followed a similar path. Attend Merry’s session to make sure you’re not left behind!

  • Targeting hacks are the hidden jewels of the trade, and can help you expose your content to the RIGHT audience.
  • Semi-organic & paid-organic social amplification to Facebook, Twitter & Google+ page posts. Love your content? Amplify it!
  • Editorial calendars align your content with the media’s agenda to remain relevant and obtain exposure to interested audiences. This is also ideal for traffic, sales, content & SEO KPIs. Moral of the story? Make editorial calendars your new best friend.

aimClear loves Search Exchange Internet Marketing Conference and Merry’s cranked to speak this year.  If you see Merry in the SearchEx conference hallways, please mingle and say hello! Stay tuned for further coverage and live tweets from the event via our @aimClear handle.  See you there!

© kooler photo – Fotolia

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