Today, we continue our coverage from last week’s SMX West! Balancing a growing family and an evolving search marketing business requires mixing business with family life. Rhea Drysdale, CEO of Outspoken Media and mom to 11-month old Liam, stopped by to share how blending the two well makes for a stronger company. The interview was extraordinarily candid, a fascinating gift of perspective to any professional contemplating the very personal decisions surrounding children and maintaining career.
Rhea spent a year preparing a team to run her company while she started her family. Building a business into a true representation of personal time, babies, and professional responsibilities is how companies in our industry can attract and maintain amazing talent. From at-the-office daycare centers to daddy parental leave to breast-pumping stations, making the workplace an environment employees can feel at “home” in is what we have found keeps employees satisfied. Rhea agrees.
“I looked at every single human being on the planet in a different light,” Rhea said about how she changed professionally after becoming a mom. From maximizing her time to handle a newborn’s unpredictable schedule to being more empathetic as an employer, providing better benefits and more flexibility, parenthood has affected Outspoken for the better.
Rhea’s advice to professionals weighing the balance of their personal and professional lives is that there is never a perfect time to start a family. “There are moments when you have to come to terms with what you want out of life.” This transcends the importance of our industry and is an intensely personal decision you have to make with your partner.
For more of Rhea’s insights, including how she made the Outspoken workplace baby and mom friendly, check out the full interview below.