With an exploding user-base of over 750 million registered users, Facebook represents the largest social sampling of human interests this world has ever known… and with a platform that seamlessly merges thoughtful human-to-human communication and mind-numbing stalking entertainment galore, it’s unlikely that momentum or growth in popularity will taper off anytime soon.
Perhaps for these reasons, calculating community managers and cutting-edge advertisers have flocked to Facebook in droves, ready to capitalize on the social networks’ dead-eye targeting capabilities and familiar, comforting environment. For the exceptionally eager and social-savvy marketer, aimClear is excited to set sail across the Great Lakes and debut our Facebook Marketing Intensive workshop this November at #SES Chicago. Read on for details.
SES Conference & Expo is a classic event on the online marketing conference landscape, drawing together industry luminaries a la Chris Boggs, Brad Geddes, Eric Enge, Bryan Eisenberg, Bill Hunt, and Lee Odden for three days of stimulating keynotes, sessions, and top-notch networking events. Closing out the week, aimClear will host our full-day Facebook Marketing Intensive workshop Friday, November 18 at the luxe Hyatt Regency.
Along with a panel of accomplished international marketers, aimClear’s own Marty Weintraub will lead attendees through a variety of Facebook marketing modeules, including:
- Demographic Research & Guerilla Targeting
- Marketing KPI’s
- Content Aggregation
- Holistic Befriending
- PR for Pages and Places
- CM Day in the Life
- Holistic Cross Promotion
- Community Crisis Management
- Buying Friends/Organic Analytics
- Facebook Ads
- Reputation Monitoring
Our aim is to arm attending marketers with the tools, the tactics and the know-how that will empower them to drive seriously targeted traffic from Facebook by way of both paid advertising and hardcore organic techniques.