Posted by Lauren Litwinka on August 10th 2010 in Resources, SES San Francisco | Be the first to comment!
So we meet again, vendor votaries. Welcome to the third installment of our Giant Monster Online Marketing Vendors List. We decided to compile this list of must-consider, qualified companies because, like a lot of folks in our industry, aimClear is often asked about referrals from the vast segments of online marketing, including competitive intelligence, PR, organic SEO, paid search, community MGMT, and everything in between.
Kicking off with a seed list of Search Engine Strategies’ exposition hall vendors was one way of utilizing the generously vetted list of trusted companies while pumping ourselves up for this month’s conference in San Francisco. You see, the expo hall at industry events like SES is one of our favorite places to network with interactive companies and tech-lovers alike. We encourage you to contribute to this list by suggesting vendors, platforms, agencies, tool makers, content services, etc… via Twitter. Ping me @beebow. Read the rest of this entry »
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Posted by Lauren Litwinka on August 6th 2010 in Interviews, SES San Francisco | 4 comments
Facebook, Facebook, Facebook! From breaking 500 million registered members to sort of
breaking through the walled garden, to arguably breaking the trust of former FB evangelists, perhaps we should be unsurprised that the world’s largest social networking website is constantly making headlines. Comes with the territory of being #1, doesn’t it?… the publicity peppered with praise and sprinkled with scrutiny. Zuckerberg & Co.’s pet project has transformed tremendously since its inception in 2004, and the game-changing mods they’ve rolled out over the last twelve months are solidifying Facebook’s place on the list of the most-talked-about technologies among the online marketing crowd.
Later this month at Search Engine Strategies San Francisco, aimClear’s
Marty Weintraub will speak on the
Killer Facebook Marketing: Do’s and Don’ts panel with Mark Rosenberg, Of Counsel, Sills Cummis & Gross P.C. and Dennis Yu, Chief Executive Officer, BlitzLocal. Under the moderation of Kate Kaye, Senior Editor, ClickZ News, the trio will discuss a variety of buzzing Facebook topics such as the “unprecedented capabilities in targeting and measurement” marketers have at their disposal as well as the “monitoring, privacy, and intellectual property issues” that have some folk in a tech-tizzy.
Read the rest of this entry »
Posted in Interviews, SES San Francisco | 4 Comments »
Posted by Lauren Litwinka on August 2nd 2010 in Social Media | 7 comments
Earlier this summer in Facebook SEO Ranking Factors, 2010 Study Results, we explored the mechanics of Facebook search and theorized about the different ranking factors that make X page climb above Y group, Z event, and Q person in the organic SERPs. We noted that one of the most influential spaces in Facebook Search is the Facebook Suggest Box. “It auto-fills, much like Google, populating as the user types first letters,” our own Marty Weintraub explained. “This mechanism seems to channel users away from the SERPs, probably with cause for lack SERP’s quality.”
… and channel users away from SERPs it does. Now it seems, in some cases it channels users away from Facebook in general. Read the rest of this entry »
Posted in Social Media | 7 Comments »
