Welcome back, blokes and birds, to the third installment of our Facebook English Speaking Demographic Series. While our own Marty Weintraub and Merry Morud kick it in the land of tea and crumpets, we’ll be diving into some intense Facebook segments and user inventory, from sexuality to cocktails, Spice Girls to blue collar trades and everything in between. Hold onto your bowler hats and petticoats… we’re off to the United Kingdom!
But before we do, to help put our research in a more global context we invite you to check out this Population Graph that shows where Facebook English Speaking users
are located. The chart includes recent Facebook member stats pulled from the top 60 countries that name English as an official language. As of May 18th, 2010, 25,909,280
of those members were located in the UK. Let’s see how they break down, shall we?
Total English Speaking Users 14 & Up
English Speaking Males & Females 14 & Up
English Speaking Straight & Gay Males
English Speaking Straight & Gay Females
English Speaking Males: Single, In a Relationship, Engaged, or Married
English Speaking Females: Single, In a Relationship, Engaged, or Married
Languages Spoken: French, Spanish, Italian, Chinese, German, Arabic, Japanese
Although the focus of this series is to examine English speaking users, it doesn’t hurt to compare these figures against those who identify with other languages.
English Speaking Age Groups: 14-18, 19-25, 26-35, 36-45, 46-55 & 56-64
English Speaking Users By Location
Over 10 million of UK Facebook users live within 50 miles of the capital city area.
English Speaking Demographic Segment Samples
The following segments explore different areas of life Facebook members self-identify with, including employers, colleges, degrees, brands, interests and more. Of course, this list is far from complete- just a little something to whet your demographic research appetite .
English Speaking Employees at Major UK Companies
English Speaking Users + Trades & Occupations
Once again, this small sample is but a taste of the comprehensive B2B environment in UK (because not everyone can be an esteemed guard to the Queen.)
English Speaking College Students & Majors
Liquor & Cocktails
Hate & Racism
Not all interest Facebookers identify with are as wholesome as football and LOST…
Stay tuned for tomorrow’s installment when we travel west to the green hills of Ireland. Wonder what those lads and lasses are up to on Facebook…