Archive for April, 2009

5 Questions For Danny Sullivan, Foundational Search Marketing Journalist

Posted by Marty Weintraub on April 30th 2009 in SEM | 4 comments

pic_dsullivanFor search marketing industry veterans, SearchEngineLand Editor-in-Chief Danny Sullivan needs no introduction. If you’re among the veritable legions of marketing professionals joining our ranks from traditional advertising trades, soon enough you’ll know his impeccable journalism and commitment to community.

Considered a founding “search engine guru,” Danny has been demystifying search engines for marketers, webmasters and users for well over a decade. His insight and expertise are regularly sought by mainstream media outlets including USA Today, The New Yorker, Forbes, The Wall St. Journal, The Los Angeles Times, ABC’s Nightline, Newsweek.

He’s Partner and Chief Content Officer for  Third Door Media, which also operates the highly regarded global  search marketing conference series SMX,  Search Marketing Now educational webcasts and  Sphinn.com, SEM mainstay social community.

Recently I had the opportunity to pose questions regarding  SMX Advanced, a brilliant 2 day SEM event he (and industry luminary Chris Sherman) sequence annually in Seattle.  ‘Advanced sold out in 2007, 2008 and is on track to do so again this year. Earlybird rates expire May 2 so register now to guarantee your attendance June 2 & 3, 2009.

We also discussed Danny’s passion for search, suggestions for Twitter, “tough love” for Microsoft Search and his recent move back to the United States after living in England. Read the rest of this entry »

Jeff Quipp Interview: SEO, Canada & Killer Coffee

Posted by Marty Weintraub on April 27th 2009 in Interviews, SEO | 4 comments

sestoronto_mapleleafJeff Quipp is the quintessential multifaceted search marketing agency owner. Located in Ajax Ontario, his company SearchEnginePeople is known for staffing true next-gen Internet marketing thought-leaders.

Jeff is well regarded internationally as a conference speaker and sought after consultant for paid, natural search and social channels.  I had an opportunity to Interview him regarding his upcoming appearances at SearchEngineStrategies Toronto. Read the rest of this entry »

35 Totally Free Google Analytics API Resources

Posted by Marty Weintraub on April 24th 2009 in Analytics | 2 comments

analytics

All over the world, SEM industry bellwether Twitter’s rocking with chatter surrounding the long awaited public beta release of the Google Analytics API. That’s not surprising given implications for the search industry.

Classically associated with paid search (PPC) applications and keyword research, get ready for more mainstream search marketing API tools to impact methodology and applications by which we publish content and measure organic SERPs (SEO). Read the rest of this entry »

Hotel Hijacking Map Spam or Does Google Suck?

Posted by Marty Weintraub on April 21st 2009 in Maps | 17 comments

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Go ahead, ignore case studies regarding various Google map spam vectors. I can tell you it’s devastating to see a friend’s GoogleMaps listing wrong. If the map has not been hijacked, then Google sucks. Read the rest of this entry »

SMX Advanced Keynotes Promise Vibrant Dialog

Posted by Marty Weintraub on April 16th 2009 in Uncategorized | Be the first to comment!

Dr. Qi Lu, president of Microsoft Online Services Division, and Matt Cutts, head of Google’s spam team will keynote Search Marketing Expo – SMX Advanced June 2-3 in Seattle, WA. It’s your chance to tell Google (to their face) exactly where you want them to go next. Read the rest of this entry »