Comments on: Think SEO Before You Name Your New Company!

By: 9 Clues That Your Branding Program Sucks

9 Clues That Your Branding Program Sucks — Wed, 23 Dec 2009 18:22:57 +0000

[...] the initials formed by your [brand word 1] [brand word 2] [brand word 3] spell out an incredibly difficult SEO challenge—for example, “Masters’ Recording Institute” = “MRI”—fail! If anyone [...]

By: Seo Web Design Services

Seo Web Design Services — Mon, 16 Mar 2009 21:56:42 +0000

Great post.

Putting the research in from the start always pays dividends in the end. People that have no idea about seo can end up failing before they even start.

Thanks for the great info

Mike

By: David

David — Fri, 06 Mar 2009 07:57:06 +0000

Absolutely right before going for a company name we had to research for the internet market. Gr8 post. The Keysearch Analytics blog has tips, tricks, advice and case studies for the search marketing industry.

By: Does Your Website Pay? 6 Hidden Success Criteria » aimClear Search Marketing Blog

Sun, 04 Jan 2009 02:46:40 +0000

[...] While sophisticated companies use offline call tracking analytics to associate phone calls from organic clicks, most don’t. With or without offline analytics, this website function is golden. You would be amazed to find out how many businesses mess it up. [...]

By: Marty Weintraub

Marty Weintraub — Sun, 16 Nov 2008 19:08:31 +0000

@Tungsten Branding: Thanks for stopping by. We appreciate the motivation behind your participation here.

By: Tungsten Branding

Tungsten Branding — Fri, 14 Nov 2008 21:28:21 +0000

Marty – All good, salient points to consider before making the final naming decision, especially if the web is going to play an integral role in the business. We used the metaphor of tungsten, from a light bulb, to convey the clarity we bring to naming a business. But we still had to bid against tungsten manufacturers and tungsten jewelers for direct brand defense (fortunately not that much, but still your point is well taken) We try for names that are distinctive enough to stand out on their own, with little Google search competition. That’s what we did when we named Coghead.com. There were only a handful of results on that term when we created the name, and last I checked, there are now 118,000. That makes for a meaningful way to track growth. Good post and definitely worth keeping in mind.

By: seo consultants experts

seo consultants experts — Wed, 15 Oct 2008 18:11:24 +0000

GREAT POST! Agreed whole heartedly, people must take in to consideration that URL’s need to incorporate key terms localized for their key terms or location of service.

By: Dave

Dave — Thu, 02 Oct 2008 01:48:18 +0000

ok so pick a better name, but what about getting a domain that is specific to your country, and not a .info, .cc, .tv, is another issue that should be considered.

For contacts who can bother with firstname.surname@MastersRecordingInstitute.com or firstname.surname@Masters-Recording-Institute.com

nice thought thou!

By: Jaan Kanellis

Jaan Kanellis — Mon, 22 Sep 2008 20:19:53 +0000

This is so true. I used the initials of some partners when the company just started and now those partners are no longer around. Whoops. I am working on changing mine company name next year.

By: Marty Weintraub

Marty Weintraub — Fri, 19 Sep 2008 13:49:19 +0000

@Todd: “James” = Chicken Egg, Egg, Chicken Cluck Cluck….